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type_genre:"Aufsatz im Buch"
~type_genre:"Bibliography included"
~subject:"Einzelhandelspreis"
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Einzelhandelspreis
Handelsmarke
151
Store brand
150
Brand management
66
Markenführung
66
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50
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49
Deutschland
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43
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Einzelhandel
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Lieferantenmanagement
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Olbrich, Rainer
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Bergen, Mark
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Essays in empirical industrial organization: applications of structural models in the retailing industry
1
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
1
Scanner data and price indexes
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Theoretische Fundierung und praktische Relevanz der Handelsforschung
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ECONIS (ZBW)
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An empirical investigation of store brands and their role to mitigate brand manufacturer price increases
Kotschedoff, Marco
- In:
Essays in empirical industrial organization: …
,
(pp. 69-107)
.
2019
Persistent link: https://www.econbiz.de/10012056012
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2
Private label sourcing negotiation: premium PL from dual brander
Choi, Seung-chan
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 135-142)
.
2018
Persistent link: https://www.econbiz.de/10013277497
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3
The impact of pricing on consumer decision-making for and evaluations of premium private labeled brands in grocery retailing
Steinmann, Sascha
;
Fonferek, Katharina-Maria
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 143-149)
.
2018
Persistent link: https://www.econbiz.de/10013277500
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4
Handelskonzentration, Handelsmarken und Wettbewerb in der Konsumgüterdistribution : warum das Verbot der vertikalen Preisbindung abgeschafft gehört
Olbrich, Rainer
;
Buhr, Carl-Christian
- In:
Theoretische Fundierung und praktische Relevanz der …
,
(pp. 485-505)
.
2007
Persistent link: https://www.econbiz.de/10003468263
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5
Mehr Wettbewerbschancen für die industrielle Marke durch Aufhebung des Preisbindungsverbotes : zur Frage der Abschottung von Wettbewerb durch private labels
Olbrich, Rainer
- In:
Exzellenz in Markenmanagement und Vertrieb : Grundlagen …
,
(pp. 181-193)
.
2005
Persistent link: https://www.econbiz.de/10003214729
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6
What can the price gap between branded and private-label products tell us about markups?
Barsky, Robert B.
;
Bergen, Mark
;
Dutta, Shantanu
;
Levy, …
- In:
Scanner data and price indexes
,
(pp. 165-225)
.
2003
Persistent link: https://www.econbiz.de/10001832891
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