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~type_genre:"Hochschulschrift"
~subject:"Auslandsgeschäft"
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International brand management of Chinese companies : case studies on the Chinese household appliances and consumer electronics industry entering US and Western European markets
Bell, Sandra
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2008
Persistent link: https://www.econbiz.de/10003627763
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International brand management of Chinese companies : case studies on the Chinese household appliances and consumer electronics industry entering US and western European markets
Bell, Sandra
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2008
Persistent link: https://www.econbiz.de/10013518389
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