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~person:"Schreier, Martin"
~isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
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Schreier, Martin
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The journal of product innovation management : an international publication of the Product Development & Management Association
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Gabler Edition Wissenschaft / Innovation und Entrepreneurship
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Why customers value self-designed products : the importance of process effort and enjoyment
Franke, Nikolaus
;
Schreier, Martin
- In:
The journal of product innovation management : an …
27
(
2010
)
7
,
pp. 1020-1031
Persistent link: https://www.econbiz.de/10008736803
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