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subject:"Markenführung"
~isPartOf:"Organizational identity in practice"
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Markenführung
Brand management
3
Corporate culture
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Product design
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Produktgestaltung
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Unternehmenskultur
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Corporate reputation
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Firmenimage
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Schweden
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Bank
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Consumer electronics industry
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Denmark
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Electronic Banking
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Lkw-Industrie
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Organisatorischer Wandel
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Brunninge, Olof
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Ravasi, Davide
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Organizational identity in practice
The journal of brand management : an international journal
12
The journal of product & brand management
8
Journal of business research : JBR
5
Journal of marketing
5
Advances in international marketing
3
International journal of retail & distribution management
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing research
3
Marketing letters : a journal of research in marketing
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Psychology & marketing
3
Amfiteatru economic : an economic and business research periodical
2
International journal of product development : IJPD
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of fashion marketing and management
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Journal of marketing communications
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Journal of marketing management : MM
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Journal of retailing
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Journal of retailing and consumer services
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Journal of the Academy of Marketing Science
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The international review of retail, distribution and consumer research
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The journal of product innovation management : an international publication of the Product Development & Management Association
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AMS review : official publication of the Academy of Marketing Science
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Administrative science quarterly : ASQ
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Advances in International Marketing Ser.
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B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
1
Beiträge zum Produkt-Marketing
1
Beiträge zur Sensorik im Marketing
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Birkhäuser Generalstandingorder
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Boston U. School of Management Research Paper
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Brand the Future : systematische Markenentwicklung im B2B
1
California management review
1
CentER dissertation series / Center for Economic Research, Tilburg University : CDS
1
Columbia Business School Research Paper
1
Corporate reputation review : an international journal
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
1
Design management : exploring fieldwork and applications
1
Design thinking : integrating innovation, customer experience and brand value
1
Dissertation.de
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Scania's bonneted trucks
Brunninge, Olof
- In:
Organizational identity in practice
,
(pp. 19-34)
.
2007
Persistent link: https://www.econbiz.de/10003534135
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2
Handelsbanken and internet banking
Brunninge, Olof
- In:
Organizational identity in practice
,
(pp. 63-78)
.
2007
Persistent link: https://www.econbiz.de/10003534171
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3
Organizational culture and identity at Bang & Olufsen
Ravasi, Davide
;
Schultz, Majken
- In:
Organizational identity in practice
,
(pp. 103-120)
.
2007
Persistent link: https://www.econbiz.de/10003534193
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