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subject:"Markenführung"
~isPartOf:"Organizational identity in practice"
~subject:"Organizational change"
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Markenführung
Organizational change
Brand management
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Product design
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Produktgestaltung
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Unternehmenskultur
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Brunninge, Olof
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Organizational identity in practice
The journal of brand management : an international journal
12
The journal of product & brand management
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Journal of business research : JBR
5
Journal of marketing
5
California management review
4
The journal of product innovation management : an international publication of the Product Development & Management Association
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Advances in international marketing
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International journal of retail & distribution management
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research
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Marketing letters : a journal of research in marketing
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Psychology & marketing
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Amfiteatru economic : an economic and business research periodical
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Harvard business review : HBR
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Harvard-Business-Manager : das Wissen der Besten
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International journal of product development : IJPD
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of fashion marketing and management
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Journal of innovation and entrepreneurship : JIE
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Journal of marketing communications
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Journal of marketing management : MM
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Journal of retailing
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Journal of retailing and consumer services
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Journal of the Academy of Marketing Science
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Springer eBook Collection
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The international review of retail, distribution and consumer research
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Understanding Innovation
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AMS review : official publication of the Academy of Marketing Science
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Administrative science quarterly : ASQ
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Advances in International Marketing Ser.
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B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
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Beck kompakt
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Beiträge zum Produkt-Marketing
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Beiträge zur Sensorik im Marketing
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Birkhäuser Generalstandingorder
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Boston U. School of Management Research Paper
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Brand the Future : systematische Markenentwicklung im B2B
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Business Essentials
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ECONIS (ZBW)
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Scania's bonneted trucks
Brunninge, Olof
- In:
Organizational identity in practice
,
(pp. 19-34)
.
2007
Persistent link: https://www.econbiz.de/10003534135
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2
Handelsbanken and internet banking
Brunninge, Olof
- In:
Organizational identity in practice
,
(pp. 63-78)
.
2007
Persistent link: https://www.econbiz.de/10003534171
Saved in:
3
Organizational culture and identity at Bang & Olufsen
Ravasi, Davide
;
Schultz, Majken
- In:
Organizational identity in practice
,
(pp. 103-120)
.
2007
Persistent link: https://www.econbiz.de/10003534193
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