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~person:"Müller, Oliver"
~person:"Kindström, Daniel"
~subject:"Dienstleistungssektor"
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Dienstleistungssektor
Bundling strategy
18
Leistungsbündel
18
B-to-B-Marketing
4
Business-to-business marketing
4
Service industry
4
Business model
3
Deutschland
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E-commerce
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Electronic Commerce
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IT-gestütztes Marketing
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Innovation management
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Innovationsmanagement
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Multinationales Unternehmen
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Service infusion
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Müller, Oliver
Kindström, Daniel
Gebauer, Heiko
9
Kowalkowski, Christian
9
Kohtamäki, Marko
8
Raddats, Chris
8
Baines, Tim
5
Burton, Jamie
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Parida, Vinit
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Kritikos, Alexander
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Partanen, Jukka
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Cui, Yao
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Indounas, Kostis
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Neely, Andy D.
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Rabetino, Rodrigo
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Saccani, Nicola
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Sousa, Rui
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Tietze, Frank
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Ulaga, Wolfgang
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Wincent, Joakim
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Zolkiewski, Judy
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Adrodegari, Federico
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2
Gallouj, Fai͏̈z
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Goe, W. Richard
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Herstatt, Cornelius
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The journal of business & industrial marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of service research : JSR
1
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ECONIS (ZBW)
4
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1
Driver configurations for successful service infusion
Forkmann, Sebastian
;
Henneberg, Stephan
;
Witell, Lars
; …
- In:
Journal of service research : JSR
20
(
2017
)
3
,
pp. 275-291
Persistent link: https://www.econbiz.de/10011736763
Saved in:
2
What service transition? : rethinking established assumptions about manufacturers' service-led growth strategies
Kowalkowski, Christian
;
Windahl, Charlotta
;
Kindström, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 59-69
Persistent link: https://www.econbiz.de/10010530577
Saved in:
3
Service innovation in product-centric firms : a multidimensional business model perspective
Kindström, Daniel
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 96-111
Persistent link: https://www.econbiz.de/10010248166
Saved in:
4
ICT as a catalyst for service business orientation
Kowalkowski, Christian
;
Kindström, Daniel
;
Gebauer, Heiko
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 506-513
Persistent link: https://www.econbiz.de/10009790087
Saved in:
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