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isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~subject:"Brand image"
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Europäisches Wirtschafts- und Steuerrecht : EWS ; Betriebs-Berater Europa
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Journal of hospitality marketing & management
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The impact of product name on dieters' and nondieters' food evaluations and consumption
Irmak, Caglar
;
Vallen, Beth
;
Robinson, Stefanie Rosen
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
),
pp. 45-60
Persistent link: https://www.econbiz.de/10009777164
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