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isPartOf:"Journal of business research : JBR"
~subject:"Emerging economies"
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Emerging economies
International marketing
102
Internationales Marketing
102
Consumer behaviour
37
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37
Brand management
24
Markenführung
24
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Ahammad, Mohammad F.
1
Cardinali, Silvio
1
Das, Manish
1
Debnath, Nirmalya
1
Flores, Alejandro
1
Geldes, Cristian
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Heredia Pérez, Jorge A.
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Hoque, Mohammad Tayeenul
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Kalai, Anjana
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Kunc, Martin
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Liu, Zhiyang
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Luk, Sherriff T. K.
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Szymura-Tyc, Maja
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Tzokas, Nikolaos
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Journal of business research : JBR
International marketing review
13
Journal of international marketing
13
International journal of emerging markets
7
Journal of global marketing
7
Harvard business review : HBR
4
International business review : the official journal of the European International Business Academy
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
Journal of strategic marketing
3
SpringerLink / Bücher
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The journal of product & brand management
3
Advances in international marketing
2
European journal of international management : EJIM
2
Harvard-Business-Manager : das Wissen der Besten
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business and globalisation : IJBG
2
International journal of management and economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International marketing in the fast changing world
2
Journal of Asia Business Studies
2
Journal of East-West business
2
Journal of international consumer marketing
2
Journal of marketing
2
Journal of marketing for higher education
2
Journal of the Academy of Marketing Science
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Management for Professionals
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New world marketing
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Research handbook on export marketing
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The journal of brand management : an international journal
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AMS review : official publication of the Academy of Marketing Science
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Academy of Management journal : AMJ
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Acta Universitatis Danubius / Oeconomica
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Advances in International Marketing Ser.
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Asia Pacific business review
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Asian journal of management cases
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Business economics in a rapidly-changing world
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Business horizons
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Business practices in emerging and re-emerging markets
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Business, society and politics : multinationals in emerging markets
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ECONIS (ZBW)
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1
The effect of local institutions on the competitive strategies of exporters : the case of emerging economies in Latin America
Heredia Pérez, Jorge A.
;
Geldes, Cristian
;
Kunc, Martin
; …
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014468541
Saved in:
2
Cultural consequences of brands' masstige : an emerging market perspective
Das, Manish
;
Saha, Victor
;
Jebarajakirthy, Charles
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 338-353
Persistent link: https://www.econbiz.de/10013271407
Saved in:
3
Constituents of dynamic marketing capability : strategic fit and heterogeneity in export performance
Hoque, Mohammad Tayeenul
;
Nath, Prithwiraj
;
Ahammad, …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1007-1023
Persistent link: https://www.econbiz.de/10013185070
Saved in:
4
The moderated mediating effect of international diversification, technological capability, and market orientation on emerging market firms' new product performance
Wu, Jie
;
Ma, Zhenzhong
;
Liu, Zhiyang
- In:
Journal of business research : JBR
99
(
2019
),
pp. 524-533
Persistent link: https://www.econbiz.de/10012023717
Saved in:
5
Challenges and opportunities for marketers in the emerging markets
Sharma, Piyush
;
Luk, Sherriff T. K.
;
Cardinali, Silvio
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 210-216
Persistent link: https://www.econbiz.de/10011855300
Saved in:
6
A snapshot of different issues on marketing in emerging economies : editorial to the special section
Wagner, Udo
;
Szymura-Tyc, Maja
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3617-3620
Persistent link: https://www.econbiz.de/10011515198
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