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Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
16
Die Frauen und das Netz : Angebote und Nutzung aus Genderperspektive
14
CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
6
Handbook of social media management : value chain and business models in changing media markets
6
Internetworked world : 15th Workshop on e-Business, WeB 2016, Dublin, Ireland, December 10, 2016 : revised selected papers
5
Mechanisms driving technology use in the context of digital inequality : a series of essays on the role of social influence, socio-cognitive processes, and socio-economic determinants
4
The Routledge companion to digital consumption
4
Business technologies in contemporary organizations : adoption, assimilation, and institutionalization
3
Digital advertising : theory and research
3
Own the future : 50 ways to win from The Boston Consulting Group
3
The economics of information security and privacy : [this volume contains a selection of 13 revised contributions to the 11th WEIS, which took place in Berlin, Germany, on 25 - 26 June 2012.]
3
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
2
Developing the digital economy in ASEAN
2
Digital revolution: : challenges for contract law in practice
2
Digital transformation in journalism and news media : media management, media convergence and globalization
2
Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
2
Digitalisierung und Innovation : Planung, Entstehung, Entwicklungsperspektiven
2
Doppelklick statt Doppelherz - Medien für die Zielgruppe 50plus
2
Economic analysis of the digital economy
2
Handbuch Kompetenzentwicklung im Netz : Bausteine einer neuen Lernwelt
2
Kommunikation kleiner und mittlerer Unternehmen
2
Marketing in the cyber era : strategies and emerging trends
2
Behavioral accounting
1
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
1
Bridging the gap between advertising academia and practice
1
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
1
Contemporary economic challenges : changes and directions of development
1
Contemporary issues and economic problems
1
Cultural and technological influences on global business
1
Demografiepolitik : Herausforderungen und Handlungsfelder
1
Digital technology and organizational change : reshaping technology, people, and organizations towards a global society
1
Digitalisierung: Menschen zählen : Beiträge und Positionen 2016
1
Disruptive platforms : markets, ecosystems, and monopolists
1
E-retailing challenges and opportunities in the global marketplace
1
Exploring rural enterprise : new perspectives on research, policy & practice
1
Exploring the influence of personal values and cultures in the workplace
1
Future of economic science
1
Fuzzy methods for customer relationship management and marketing : applications and classifications
1
Generation Z marketing and management in tourism and hospitality : the future of the industry
1
HR-Compliance : Praxisleitfaden Compliance im Personalwesen
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ECONIS (ZBW)
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1
The political economy of social media in China
Qin, Bei
;
Strömberg, David
;
Wu, Yanhui
- In:
The political economy of social media
,
(pp. 175-183)
.
2023
Persistent link: https://www.econbiz.de/10014444301
Saved in:
2
The role of the Internet in pre-trip stage : the Portuguese case
Carneiro, Maria João
;
Dinis, Gorete
- In:
Measuring consumer behavior in hospitality for enhanced …
,
(pp. 34-56)
.
2023
Persistent link: https://www.econbiz.de/10014295071
Saved in:
3
Die Bedeutung digitaler Meinungsführer für das Kaufverhalten der Digital Natives
Kelbch, Antonia
;
Goetz, Miriam Hasna
;
Wicher, Jochen
- In:
Werbung und PR im digitalen Zeitalter : Grenzen, …
,
(pp. 201-225)
.
2023
Persistent link: https://www.econbiz.de/10014435279
Saved in:
4
Ten keys to beating back COVID-19 and the associated economic pandemic
Wei, Shang-jin
- In:
Mitigating the COVID economic crisis : act fast and do …
,
(pp. 71-76)
.
2020
Persistent link: https://www.econbiz.de/10012202460
Saved in:
5
Generation Z and before : 21st century online consumers
Pannofino, Florinda Giorgia
;
Stewart, Kristin
- In:
Handbook of research on ethnic and intra-cultural marketing
,
(pp. 77-85)
.
2022
Persistent link: https://www.econbiz.de/10013499035
Saved in:
6
Development of business through the internet and social media : the professional use of audiovisual media technologies through strategic tactics and practices
Nicolaou, Constantinos
- In:
Handbook of research on IoT, digital transformation, …
,
(pp. 193-211)
.
2021
Persistent link: https://www.econbiz.de/10012816052
Saved in:
7
Digital natives leading the world : paragons and values of Generation Z
Bhalla, Rohan
;
Tiwari, Pinaz
;
Chowdhary, Nimit
- In:
Generation Z marketing and management in tourism and …
,
(pp. 3-23)
.
2021
Persistent link: https://www.econbiz.de/10012594270
Saved in:
8
Examination of empirical studies on customer engagement, online engagement, and social media engagement
Yürük-Kayapınar, Pınar
- In:
Insights, innovation, and analytics for optimal …
,
(pp. 25-48)
.
2021
Persistent link: https://www.econbiz.de/10012505628
Saved in:
9
Consumer shopping behaviours on social media platforms : trends, challenges, business implications
Mróz, Bogdan
- In:
Disruptive platforms : markets, ecosystems, and monopolists
,
(pp. 113-129)
.
2021
Persistent link: https://www.econbiz.de/10014495854
Saved in:
10
"A narrative of impending tyranny" : ideological extremism and internet use in the Tea Party movement
Pineda, Antonio
;
Sánchez-Gutiérrez, Bianca
- In:
Handbook of research on transmedia storytelling, …
,
(pp. 255-271)
.
2020
Persistent link: https://www.econbiz.de/10012237318
Saved in:
11
Social-Media-Guidlines
Weltz, Susan
- In:
HR-Compliance : Praxisleitfaden Compliance im Personalwesen
,
(pp. 211-230)
.
2020
Persistent link: https://www.econbiz.de/10012211984
Saved in:
12
Social influence in technology adoption research: A literature review and future research agenda
Buhtz, Katharina
- In:
Mechanisms driving technology use in the context of …
,
(pp. 14-88)
.
2016
Persistent link: https://www.econbiz.de/10011958298
Saved in:
13
Mechanisms of engagement with, and disengagement from, Internet applications: A qualitative study of online job search
Reinartz, Annika
;
Buhtz, Katharina
- In:
Mechanisms driving technology use in the context of …
,
(pp. 89-131)
.
2016
Persistent link: https://www.econbiz.de/10011958306
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14
Second-order digital inequality: A clickstream analysis of e-commerce use
Buhtz, Katharina
;
Reinartz, Annika
;
König, Andreas
; …
- In:
Mechanisms driving technology use in the context of …
,
(pp. 132-181)
.
2016
Persistent link: https://www.econbiz.de/10011958322
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15
Bridging digital inequality: What can public policy makers do to ensure equal benefit from online opportunities?
Buhtz, Katharina
;
Reinartz, Annika
- In:
Mechanisms driving technology use in the context of …
,
(pp. 182-197)
.
2016
Persistent link: https://www.econbiz.de/10011958325
Saved in:
16
E-commerce adoption by ASEAN SMEs and its domestic challenges : evidence from Malaysia
Ismail, Noor Azina
;
Muhammad Mehedi Masud
- In:
Developing the digital economy in ASEAN
,
(pp. 158-175)
.
2019
Persistent link: https://www.econbiz.de/10012135370
Saved in:
17
E-commerce in the Philippines : gains and challenges
Clarete, Ramon L.
- In:
Developing the digital economy in ASEAN
,
(pp. 200-216)
.
2019
Persistent link: https://www.econbiz.de/10012135435
Saved in:
18
Selbstbestimmungspraktiken in der Datenökonomie : gesellschaftlicher Widerspruch oder "privates" Paradox?
Lamla, Jörn
;
Ochs, Carsten
- In:
Paradoxien des Verbraucherverhaltens : Dokumentation …
,
(pp. 25-39)
.
2019
Persistent link: https://www.econbiz.de/10011974495
Saved in:
19
Digital divides : past, present, and future
Skaletsky, Maria
;
Pick, James B.
;
Sarkar, Avijit
; …
- In:
The Routledge companion to management information systems
,
(pp. 416-443)
.
2018
Persistent link: https://www.econbiz.de/10011721557
Saved in:
20
Correspondence analysis of the information society
Janiga-´Cmiel, Anna
- In:
Contemporary issues and economic problems
,
(pp. 75-83)
.
2018
Persistent link: https://www.econbiz.de/10011972446
Saved in:
21
Verantwortung tragen in einer digitalisierten Gesellschaft
Zitzmann, Armin
-
2018
Persistent link: https://www.econbiz.de/10011913733
Saved in:
22
"Das stell ich lieber nicht ins Netz!" : zum "Chilling Effect" und seinen Konsequenzen
Schüll, Anke
- In:
Nachhaltiges Wirtschaften im digitalen Zeitalter : …
,
(pp. 53-62)
.
2018
Persistent link: https://www.econbiz.de/10011848570
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23
The world's all atwitter : image repair discourse on social media
Glantz, Mark
;
Benoit, William L.
- In:
Social media and crisis communication
,
(pp. 168-179)
.
2018
Persistent link: https://www.econbiz.de/10011732332
Saved in:
24
The perception of the benefits and drawbacks of internet usage by the elderly people
Hussain, Dilwar
;
Ross, Penny
;
Bednar, Peter
- In:
Digital technology and organizational change : …
,
(pp. 199-212)
.
2018
Persistent link: https://www.econbiz.de/10011744168
Saved in:
25
Why we might wish to be governed by algorithms : insights into a technophile digital mindset
Peterka, Christopher
- In:
Out-thinking organizational communications : the impact …
,
(pp. 33-47)
.
2017
Persistent link: https://www.econbiz.de/10011536834
Saved in:
26
Communicating through brand websites to create unique brands
Sakashita, Mototaka
- In:
Bridging the gap between advertising academia and practice
,
(pp. 57-64)
.
2017
Persistent link: https://www.econbiz.de/10011539970
Saved in:
27
Social media metrics in an academic setup
Arif, Tasleem
;
Ali, Rashid
- In:
Social media listening and monitoring for business …
,
(pp. 116-130)
.
2017
Persistent link: https://www.econbiz.de/10011565167
Saved in:
28
Cyber-political behavior of Iranian people in virtual social networks
Goudarzi, Mohsen
- In:
Digital transformation in journalism and news media : …
,
(pp. 287-293)
.
2017
Persistent link: https://www.econbiz.de/10011662457
Saved in:
29
Role of new media in education and corporate communication : trends and prospects in a Middle Eastern context
Hashem, Mahboub E.
;
Hashem, Joseph
;
Hashem, Paul
- In:
Digital transformation in journalism and news media : …
,
(pp. 443-466)
.
2017
Persistent link: https://www.econbiz.de/10011662495
Saved in:
30
Innovating as an interaction of practices : the case of customers' use of a new website
Pace, Stefano
;
Carù, Antonella
;
Cova, Bernard
- In:
Innovating in practice : perspectives and experiences
,
(pp. 139-157)
.
2017
Persistent link: https://www.econbiz.de/10011569966
Saved in:
31
Kompetenzentwicklung im Netz : Bausteine einer neuen Bildungswelt
Erpenbeck, John
;
Sauter, Werner
- In:
Handbuch Kompetenzentwicklung im Netz : Bausteine einer …
,
(pp. 1-39)
.
2017
Persistent link: https://www.econbiz.de/10011627378
Saved in:
32
Lehren und Lernen mit Digital Natives an Hochschulen - Fünf Fragen zur Zukunft akademischen Lehrens und Lernens mit digitalen Medien
Reinmann, Gabi
- In:
Handbuch Kompetenzentwicklung im Netz : Bausteine einer …
,
(pp. 355-369)
.
2017
Persistent link: https://www.econbiz.de/10011627438
Saved in:
33
Cyberloafing: an emerging online counter-productive work behaviour
Ching, J-Ho Siew
;
Thurasamy Ramayah
- In:
Exploring the influence of personal values and cultures …
,
(pp. 348-363)
.
2017
Persistent link: https://www.econbiz.de/10011632519
Saved in:
34
Chatbots : Conversational UX Platforms
Kusber, Robert
- In:
Innovationen und Innovationsmanagement in der Finanzbranche
,
(pp. 231-244)
.
2017
Persistent link: https://www.econbiz.de/10011702492
Saved in:
35
Digital advertising in a new age : the power of (tele)presence
Lombard, Matthew
;
Snyder-Duch, Jennifer
- In:
Digital advertising : theory and research
,
(pp. 169-187)
.
2017
Persistent link: https://www.econbiz.de/10011646109
Saved in:
36
Between an ad block and a hard place : advertising avoidance and the digital world
Kelly, Louise
;
Kerr, Gayle
;
Drennan, Judy
- In:
Digital advertising : theory and research
,
(pp. 243-255)
.
2017
Persistent link: https://www.econbiz.de/10011646117
Saved in:
37
A review of internet and social network advertising formats
Rejon-Guardia, Francisco
;
Martínez-López, Francisco J.
- In:
Digital advertising : theory and research
,
(pp. 362-381)
.
2017
Persistent link: https://www.econbiz.de/10011646126
Saved in:
38
The market will have you : the arts of market attachment in a digital economy
McFall, Liz
;
Deville, Joe
- In:
Markets and the arts of attachment
,
(pp. 108-131)
.
2017
Persistent link: https://www.econbiz.de/10011664984
Saved in:
39
Online community projects in Lithuania : cyber security perspective
Skarz̆auskienė, Aelita
;
Paražinskaitė, Gintarė
; …
- In:
The analytics process : strategic and tactical steps
,
(pp. 155-167)
.
2017
Persistent link: https://www.econbiz.de/10011613703
Saved in:
40
Hilfe, die Silver Surfer kommen!? : die Generation 60+ und ihr verändertes Kommunikationsverhalten im Web
Belliger, Andréa
-
2017
Persistent link: https://www.econbiz.de/10011592478
Saved in:
41
Taxonomic analysis of the information society in selected countries
Janiga-Ćmiel, Anna
- In:
Modern processes of economic development : economics and law
,
(pp. 19-30)
.
2017
Persistent link: https://www.econbiz.de/10011862153
Saved in:
42
Use and popularity of selected social media for educational and scientific purposes
Słupińska, Kamila
- In:
Contemporary economic challenges : changes and …
,
(pp. 73-83)
.
2017
Persistent link: https://www.econbiz.de/10011862160
Saved in:
43
Die MacGoogleisierung als neue Religion
Hoffmeister, Christian
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 67-82)
.
2017
Persistent link: https://www.econbiz.de/10011732105
Saved in:
44
Digitalisierung und CSR in der Finanzberatung
Behringer, Claudia
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 795-808)
.
2017
Persistent link: https://www.econbiz.de/10011732184
Saved in:
45
Wahrnehmung und Interaktion auf Facebook : Deutsche und US-Amerikaner. Ängste, Möglichkeiten, Entwicklungen, Änderungen und Lektionen
Reeves, Jacquelyn
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 991-1004)
.
2017
Persistent link: https://www.econbiz.de/10011732214
Saved in:
46
Act Digital! : wie Medien in Afrika einen Beitrag zu Demokratie und Entwicklung leisten
Schaeffer, Ute
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 1005-1016)
.
2017
Persistent link: https://www.econbiz.de/10011732216
Saved in:
47
Was die Digitalisierung dem Fußball bringt - und warum die analoge Kommunikation trotzdem wichtig bleibt
Seifert, Christian
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 1071-1072)
.
2017
Persistent link: https://www.econbiz.de/10011732230
Saved in:
48
Persönliche Verantwortung in einer digitalisierten Welt - oder warum ich meinem Kind YouTube erlaube
Brett-Murati, Simone
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 1143-1156)
.
2017
Persistent link: https://www.econbiz.de/10011732240
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49
Die moderne Medienökonomik personalisierter Daten: der Fall Facebook
Budzinski, Oliver
;
Gruševaja, Marina
- In:
Media Economics revisited : (wie) verändert das …
,
(pp. 35-57)
.
2017
Persistent link: https://www.econbiz.de/10011794695
Saved in:
50
A consumer-oriented decision-making approach for selecting the cloud storage service : from PAPRIKA perspective
Zahir Alismaili, Salim
;
Li, Mengxiang
;
Shen, Jun
;
He, Qiang
- In:
Internetworked world : 15th Workshop on e-Business, WeB …
,
(pp. 1-12)
.
2017
Persistent link: https://www.econbiz.de/10011758630
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