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~person:"Senn, Christoph"
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Senn, Christoph
Kleinaltenkamp, Michael
68
Backhaus, Klaus
54
Johnston, Wesley J.
21
Naudé, Peter
21
Svensson, Göran
21
Geiger, Ingmar
19
Henneberg, Stephan
19
Voeth, Markus
19
Homburg, Christian
18
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18
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17
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16
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16
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15
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15
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15
Ulaga, Wolfgang
15
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14
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14
Weiber, Rolf
14
Belz, Christian
12
Cova, Bernard
12
Di Benedetto, C. Anthony
12
Schmitz, Christian
12
Sridhar, Shrihari
12
Terho, Harri
12
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11
Brennan, Ross
11
Ehret, Michael
11
Kumar, V.
11
Rangarajan, Deva
11
Snehota, Ivan
11
Strothmann, Karl-Heinz
11
Ahearne, Michael
10
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10
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Thexis / Fachbericht für Marketing
2
California management review
1
Handbook of strategic account management : a comprehensive resource
1
Harvard business review : HBR
1
Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
6
USB Cologne (EcoSocSci)
3
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1
When CEOs make sales calls : how top-management involvement in B2B relationships can drive - or kill - deals
Capon, Noel
;
Senn, Christoph
- In:
Harvard business review : HBR
99
(
2021
)
2
,
pp. 41-47
Persistent link: https://www.econbiz.de/10012548832
Saved in:
2
Global customer team design : dimensions, determinants and performance outcomes
Atanasova, Yana
;
Senn, Christoph
- In:
Handbook of strategic account management : a …
,
(pp. 379-403)
.
2014
Persistent link: https://www.econbiz.de/10010341888
Saved in:
3
Customer-centric leadership : how to manage strategic customers as assets in B2B markets
Senn, Christoph
;
Thoma, Axel
;
Yip, George S.
- In:
California management review
55
(
2012/13
)
3
,
pp. 27-59
Persistent link: https://www.econbiz.de/10009771568
Saved in:
4
Global customer team design : dimensions, determinants, and performance outcomes
Atanasova, Yana
;
Senn, Christoph
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 278-289
Persistent link: https://www.econbiz.de/10008934043
Saved in:
5
Die Implementierung globaler Marketing-Strategien in Industriegüterunternehmen : Ergebnisse einer explorativen Untersuchung
Belz, Christian
;
Müllner, Markus
;
Senn, Christoph
-
1999
Persistent link: https://www.econbiz.de/10001377882
Saved in:
6
Die Implementierung globaler Marketing-Strategien in Industriegüterunternehmen : Ergebnisse einer explorativen Untersuchung
Belz, Christian
;
Müllner, Markus
;
Senn, Christoph
-
1999
Persistent link: https://www.econbiz.de/10004047407
Saved in:
7
Key-Account-Management für Investitionsgüter : ein leitfaden für den erfolgreichen Umgang mit Schlüsselkunden
Senn, Christoph
-
1997
Persistent link: https://www.econbiz.de/10004001385
Saved in:
8
Key Account Management für Investitionsgüter : (Anforderungen, Methodik, Erfolgsfaktoren)
Senn, Christoph
-
1996
Persistent link: https://www.econbiz.de/10000955855
Saved in:
9
Key-Account-Management für Investitionsgüter : (Anforderungen, Methodik, Erfolgsfaktoren)
Senn, Christoph
-
1996
Persistent link: https://www.econbiz.de/10004310559
Saved in:
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