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City marketing
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City branding : theory and cases
Journal of travel and tourism marketing
Branding Chinese mega-cities : policies, practices and positioning
16
Arbeitsmaterialien zur Raumordnung und Raumplanung
10
Journal of business research : JBR
10
SpringerLink / Bücher
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The journal of brand management : an international journal
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Strategic place branding methodologies and theory for tourist attraction
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Schriften zu Marketing und Management
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Business Improvement Districts (BID) : Grundlagen - Konzepte - Perspektiven
5
DSSW-Schriften
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Europäische Hochschulschriften / 5
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Innovatives Markenmanagement
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Journal of urban economics and management : a quarterly journal of Iran Urban Economics Scientific Association
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Stadtmarketing : Stand und Perspektiven eines kooperativen Stadtmanagements
5
Tourism management : research, policies, practice
5
Destination branding : creating the unique destination proposition
4
Difu-Beiträge zur Stadtforschung
4
Event tourism and destinations : case studies and best practice
4
International journal of leisure and tourism marketing : IJLTM
4
Journal of marketing management : MM
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Springer eBook Collection
4
Stadt- und Standortmarketing : Analysen, Erfahrungen, Perspektiven
4
Arbeitspapiere des Fachgebietes BWL, Marketing
3
Bcsd-Schriftenreihe
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Brands and branding geographies
3
European journal of marketing : EJM
3
Hamburger Schriften zur Marketingforschung
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Kooperatives Stadtmarketing : Konzepte, Strategien und Instrumente zur Erhöhung der Attraktivität einer Stadt
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Management und Unternehmenskultur : Schriftenreihe der Europäischen Akademie Bozen
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Marketing theory
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Neue Schriften des Deutschen Städtetages
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Schriften zur Wirtschaftsförderung
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StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
3
Strategic marketing in tourism services
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The marketing review
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Advancing insights on brand management
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ECONIS (ZBW)
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1
The role of mega-sports event experience and host city experience in explaining enjoyment, city image, and behavioral intentions
Ladhari, Riadh
;
Souiden, Nizar
- In:
Journal of travel and tourism marketing
37
(
2020
)
4
,
pp. 460-478
Persistent link: https://www.econbiz.de/10012289350
Saved in:
2
How a green city brand determines the willingness to stay in a city : the case of Hong Kong
Chan, Chung-Shing
;
Marafa, Lawal M.
- In:
Journal of travel and tourism marketing
34
(
2017
)
4/6
,
pp. 719-731
Persistent link: https://www.econbiz.de/10011729222
Saved in:
3
Success in place branding: the case of the Tourism Victoria Jigsaw Campaign
Rinaldi, Chiara
;
Beeton, Sue
- In:
Journal of travel and tourism marketing
32
(
2015
)
5/6
,
pp. 622-638
Persistent link: https://www.econbiz.de/10011386939
Saved in:
4
Attractiveness analysis of European tourist cities
Valls, Josep F.
;
Sureda, Joan
;
Valls-Tuñon, Gerard
- In:
Journal of travel and tourism marketing
31
(
2014
)
1/2
,
pp. 178-194
Persistent link: https://www.econbiz.de/10010361798
Saved in:
5
Understanding the city brand in the regional tourism market among college students
Huang, Chenchen
;
Oh, Keunyoung
;
Zhang, Qiongyao
;
Choi, …
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 662-671
Persistent link: https://www.econbiz.de/10010246317
Saved in:
6
Destination visual image and expectation of experiences
Ye, Helen
;
Tussyadiah, Iis P.
- In:
Journal of travel and tourism marketing
28
(
2011
)
2
,
pp. 129-144
Persistent link: https://www.econbiz.de/10009008251
Saved in:
7
Chongqing's city branding : the role of graphic design
Lau, Freeman
;
Leung, Angelica
- In:
City branding : theory and cases
,
(pp. 131-137)
.
2011
Persistent link: https://www.econbiz.de/10008808676
Saved in:
8
Branding Budapest
Szondi, Gyorgy
- In:
City branding : theory and cases
,
(pp. 124-130)
.
2011
Persistent link: https://www.econbiz.de/10008808679
Saved in:
9
The city branding of Barcelona : a success story
Belloso, Juan Carlos
- In:
City branding : theory and cases
,
(pp. 118-123)
.
2011
Persistent link: https://www.econbiz.de/10008808681
Saved in:
10
Athens city branding and the 2004 Olympic Games
Fola, Maria
- In:
City branding : theory and cases
,
(pp. 112-117)
.
2011
Persistent link: https://www.econbiz.de/10008808683
Saved in:
11
The city branding of Ahmedabad
Nair, Satish K.
- In:
City branding : theory and cases
,
(pp. 106-111)
.
2011
Persistent link: https://www.econbiz.de/10008808685
Saved in:
12
The city branding of Accra
Spio, Anthony Ebow
- In:
City branding : theory and cases
,
(pp. 99-105)
.
2011
Persistent link: https://www.econbiz.de/10008808686
Saved in:
13
Online city branding
Florek, Magdalena
- In:
City branding : theory and cases
,
(pp. 82-90)
.
2011
Persistent link: https://www.econbiz.de/10008808689
Saved in:
14
City branding through new green spaces
Braiterman, Jared
- In:
City branding : theory and cases
,
(pp. 70-81)
.
2011
Persistent link: https://www.econbiz.de/10008808690
Saved in:
15
City branding through food culture : insights from the regional branding level
Tellström, Richard
- In:
City branding : theory and cases
,
(pp. 62-69)
.
2011
Persistent link: https://www.econbiz.de/10008808692
Saved in:
16
Paradoxes of city branding and societal changes
Ooi, Can Seng
- In:
City branding : theory and cases
,
(pp. 54-61)
.
2011
Persistent link: https://www.econbiz.de/10008808694
Saved in:
17
City branding and stakeholder engagement
Houghton, John P.
;
Stevens, Andrew
- In:
City branding : theory and cases
,
(pp. 45-53)
.
2011
Persistent link: https://www.econbiz.de/10008808696
Saved in:
18
City brand partnerships
Van Gelder, Sicco
- In:
City branding : theory and cases
,
(pp. 36-44)
.
2011
Persistent link: https://www.econbiz.de/10008808697
Saved in:
19
City branding and the tourist gaze
Hospers, Gert-Jan
- In:
City branding : theory and cases
,
(pp. 27-35)
.
2011
Persistent link: https://www.econbiz.de/10008808699
Saved in:
20
City branding and inward investment
Middleton, Alan C.
- In:
City branding : theory and cases
,
(pp. 15-26)
.
2011
Persistent link: https://www.econbiz.de/10008808701
Saved in:
21
The city branding of Wollongong
Kerr, Greg
;
Noble, Gary
;
Glynn, John J.
- In:
City branding : theory and cases
,
(pp. 213-220)
.
2011
Persistent link: https://www.econbiz.de/10008809240
Saved in:
22
Superflat Tokyo : city of secret superlatives
Kelts, Roland
- In:
City branding : theory and cases
,
(pp. 206-212)
.
2011
Persistent link: https://www.econbiz.de/10008809244
Saved in:
23
The city branding of Sydney
Parmenter, Geoff
- In:
City branding : theory and cases
,
(pp. 199-205)
.
2011
Persistent link: https://www.econbiz.de/10008809246
Saved in:
24
Seoul city branding : the case of Seoul's international brand communication
Kim, You Kyung
;
Kim, Peter Eung-Pyo
- In:
City branding : theory and cases
,
(pp. 190-198)
.
2011
Persistent link: https://www.econbiz.de/10008809248
Saved in:
25
Paris as a brand
Kapferer, Jean-Noël
- In:
City branding : theory and cases
,
(pp. 184-189)
.
2011
Persistent link: https://www.econbiz.de/10008809250
Saved in:
26
Branding New York City : the saga of 'I love New York'
Bendel, Peggy R.
- In:
City branding : theory and cases
,
(pp. 179-183)
.
2011
Persistent link: https://www.econbiz.de/10008809252
Saved in:
27
Montevideo city branding
Hartmann, Pablo
- In:
City branding : theory and cases
,
(pp. 175-178)
.
2011
Persistent link: https://www.econbiz.de/10008809254
Saved in:
28
Branding Lisbon : defining the scope of the city brand
Freire, João Ricardo
- In:
City branding : theory and cases
,
(pp. 169-174)
.
2011
Persistent link: https://www.econbiz.de/10008809256
Saved in:
29
Kuala Lumpur : searching for the right brand
Ghazali Musa
;
Melewar, T. C.
- In:
City branding : theory and cases
,
(pp. 162-168)
.
2011
Persistent link: https://www.econbiz.de/10008809258
Saved in:
30
Brand Hong Kong
Loo, Grace
;
Sindhwani, Saumya
;
Jing, Cai
;
Loo, Theresa
- In:
City branding : theory and cases
,
(pp. 157-161)
.
2011
Persistent link: https://www.econbiz.de/10008809260
Saved in:
31
The Hague, international city of peace and justice : a relational network brand
Hulleman, Bengt-Arne B. F.
;
Govers, Robert
- In:
City branding : theory and cases
,
(pp. 150-156)
.
2011
Persistent link: https://www.econbiz.de/10008809263
Saved in:
32
Edinburgh : Scotland's inspiring capital
Wardrop, Kenneth
- In:
City branding : theory and cases
,
(pp. 138-149)
.
2011
Persistent link: https://www.econbiz.de/10008809266
Saved in:
33
The visitor experience and perception of information quality at the Sydney visitor information centre
Mistilis, Nina
;
D'Ambra, John
- In:
Journal of travel and tourism marketing
24
(
2008
)
1
,
pp. 35-46
Persistent link: https://www.econbiz.de/10003778626
Saved in:
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