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~isPartOf:"Cases on branding strategies and product development : successes and pitfalls"
~isPartOf:"Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021"
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Cases on branding strategies and product development : successes and pitfalls
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
Consumer goods Europe
10
Journal of Islamic marketing
9
Journal of retailing and consumer services
8
Märkte
7
Journal of consumer behaviour : an international research review
6
Journal of Asian finance, economics and business : JAFEB
4
Kosmetik-Jahrbuch
4
Märkte: Informationen für die Werbeplanung
4
Young consumers : insight and ideas for responsible marketers
4
International journal of advertising : the quarterly review of marketing communications
3
Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019
3
Marketing i menedžment innovacij : m&mi
3
Märkte und Verbraucher
3
The journal of brand management : an international journal
3
The journal of consumer marketing
3
... Symposium der DGK
2
Administrative Sciences : open access journal
2
Asia Pacific journal of marketing and logistics
2
Das Geschäft ihres Lebens : Entscheidungen, die neue Märkte schufen
2
European journal of marketing : EJM
2
Europäische Hochschulschriften / 5
2
Feminist economics
2
Gender, China and the World Trade Organization : essays from feminist economics
2
International journal of hospitality management
2
International journal of services technology and management
2
Journal of Islamic accounting and business research
2
Journal of Islamic marketing : JIMA
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Journal of advertising research
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Journal of fashion marketing and management
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Journal of global marketing
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Journal of international consumer marketing
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Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
Marketing letters : a journal of research in marketing
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NBER Working Paper
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NBER working paper series
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Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
2
The international review of retail, distribution and consumer research
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The impact of brand personality on female purchasing behavior in the cosmetic industry in jordan
Zakzouk, Fida Amin
;
Ahmad, Alaeddin Mohammad Khalaf
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 71-88)
.
2023
Persistent link: https://www.econbiz.de/10013541889
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2
Factors influencing the Halal cosmetics adoption in Pakistan : is it the religion influencing the decision?
Khan, Mubbsher Munawar
;
Rashid, Mehnaz
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 155-178)
.
2023
Persistent link: https://www.econbiz.de/10013541918
Saved in:
3
A case study on pitfalls in branding of Boroline
Padma, R.
;
Sharma, Pawan Kumar
- In:
Cases on branding strategies and product development : …
,
(pp. 239-253)
.
2015
Persistent link: https://www.econbiz.de/10010504638
Saved in:
4
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
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