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isPartOf:"International journal of retail & distribution management"
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Consumer behaviour
6
Konsumentenverhalten
6
Kundenbindungsprogramm
6
Loyalty program
6
Beziehungsmarketing
4
Relationship marketing
4
Cluster analysis
1
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Dienstleistungsqualität
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Kundenzufriedenheit
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Benavent, Christophe
1
Bennett, Dag
1
Castéran, Herbert
1
Cedrola, Elena
1
Ha, Young
1
Ieva, Marco
1
Im, Hyunjoo
1
Johnson, Kim K. P.
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Kang, Ju-young M.
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Kim, Hye-yŏng
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Lin, Zhibin
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Memmo, Sabrina
1
Meyer-Waarden, Lars
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Ziliani, Cristina
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International journal of retail & distribution management
Journal of retailing and consumer services
42
Journal of business research : JBR
24
Handbuch Couponing
18
International journal of hospitality management
16
Journal of the Academy of Marketing Science
15
Journal of retailing
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
SpringerLink / Bücher
10
European journal of marketing : EJM
8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
Journal of marketing
8
Journal of travel and tourism marketing
8
Marketing letters : a journal of research in marketing
8
The journal of services marketing
8
International journal of contemporary hospitality management
7
Journal of hospitality marketing & management
7
NBER working paper series
7
The international review of retail, distribution and consumer research
7
The service industries journal
7
Journal of marketing research : JMR
6
Journal of promotion management : JPM
6
Journal of revenue and pricing management
6
European journal of operational research : EJOR
5
Information systems research : ISR
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Kundenkarten : Kundenkartenprogramme erfolgreich gestalten
5
Kundenmanagement & Electronic Commerce
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
NBER Working Paper
5
Psychology & marketing
5
The journal of consumer marketing
5
Working paper / National Bureau of Economic Research, Inc.
5
Asia Pacific journal of marketing and logistics
4
International journal of production research
4
Journal of air transport management
4
Journal of consumer behaviour : an international research review
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
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ECONIS (ZBW)
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1
Towards digital loyalty programs : insights from customer medium preference segmentation
Ieva, Marco
;
Ziliani, Cristina
- In:
International journal of retail & distribution management
45
(
2017
)
2
,
pp. 195-210
Persistent link: https://www.econbiz.de/10011620418
Saved in:
2
Determinants of mobile coupon service adoption : assessment of gender difference
Ha, Young
;
Im, Hyunjoo
- In:
International journal of retail & distribution management
42
(
2014
)
5
,
pp. 441-459
Persistent link: https://www.econbiz.de/10010384607
Saved in:
3
Examining retail customer experience and the moderation effect of loyalty programmes
Lin, Zhibin
;
Bennett, Dag
- In:
International journal of retail & distribution management
42
(
2014
)
10
,
pp. 929-947
Persistent link: https://www.econbiz.de/10010422006
Saved in:
4
The effects of purchase orientations on perceived loyalty programmes' benefits and loyalty
Meyer-Waarden, Lars
;
Benavent, Christophe
;
Castéran, …
- In:
International journal of retail & distribution management
41
(
2013
)
3
,
pp. 201-225
Persistent link: https://www.econbiz.de/10009725759
Saved in:
5
Effect of consumer relationship proneness on perceived loyalty program attributes and resistance to change
Kim, Hye-yŏng
;
Kang, Ju-young M.
;
Johnson, Kim K. P.
- In:
International journal of retail & distribution management
40
(
2012
)
5
,
pp. 376-387
Persistent link: https://www.econbiz.de/10009568095
Saved in:
6
Loyalty marketing and loyalty cards : a study of the Italian market
Cedrola, Elena
;
Memmo, Sabrina
- In:
International journal of retail & distribution management
38
(
2010
)
2/3
,
pp. 205-225
Persistent link: https://www.econbiz.de/10003964447
Saved in:
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