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~isPartOf:"Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Einzelhandel"
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Einzelhandel
Kundenbindungsprogramm
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Consumer behaviour
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E. Breuninger GmbH & Co. <Stuttgart>
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of business research : JBR
3
Marketing letters : a journal of research in marketing
3
Beiträge zur Unternehmensführung
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European journal of marketing : EJM
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Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Handelsforschung
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International journal of electronic marketing and retailing : IJEMR
2
Journal of retailing
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Journal of travel and tourism marketing
2
MSI reports : working paper series
2
Predicting trends and building strategies for consumer engagement in retail environments
2
Administrative Sciences : open access journal
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
Advances in information systems and management science
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Asia Pacific journal of marketing and logistics
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Asian Academy of Management journal : AAMJ
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BTE-Fachdokumentation
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Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
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Business analyst : a refereed journal of Shri Ram College of Commerce
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Business intelligence and analytics in small and medium enterprises
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Business strategy and the environment
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CARESS working paper
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Central European business review : CEBR
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Critical perspectives on accounting : an international journal for social and organizational accountability
1
Delovni zvezki / RCEF
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Discussion paper series
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Entrepreneurial business and economics review : EBER
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European journal of operational research : EJOR
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European retail research
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Global business review
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HEC Paris research paper series
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Handbuch Kundenbindungsmanagement
1
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
1
IIMB management review
1
Information systems management
1
International journal of business and globalisation : IJBG
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Gift cards : a review and research agenda
Horne, Daniel
;
Bendle, Neil T.
- In:
The international review of retail, distribution and …
26
(
2016
)
2
,
pp. 171-201
Persistent link: https://www.econbiz.de/10011648631
Saved in:
2
Loyalty program types as drivers of customer retention : a comparison of stand-alone programs and multi-vendor loyalty programs through the lens of transaction cost economics
Rese, Mario
;
Hundertmark, Annika
;
Schimmelpfennig, Heiko
; …
- In:
The international review of retail, distribution and …
23
(
2013
)
3
,
pp. 305-323
Persistent link: https://www.econbiz.de/10009781169
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