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Fit für globale Kunden
Lindner, Detlev
;
Senn, Christoph
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
9
,
pp. 69-77
Persistent link: https://www.econbiz.de/10009581510
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Mit höchstem Einsatz
Gupta, Raj
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
1
,
pp. 80-85
Persistent link: https://www.econbiz.de/10008758712
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3
Rohm and Haas's former CEO on pulling off a sweet deal in a down market
Gupta, Raj
- In:
Harvard business review : HBR
88
(
2010
)
11
,
pp. 49-54
Persistent link: https://www.econbiz.de/10008809036
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4
Industrial sales people as market actors
Geiger, Susi
;
Finch, John H.
- In:
Industrial marketing management : the international …
38
(
2009
)
6
,
pp. 608-617
Persistent link: https://www.econbiz.de/10003889410
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5
The role of risk preferences and flexibility for risk management : lessons from a custom manufacturing environment
Reimann, Marc
;
Schiltknecht, Philippe
- In:
Review of managerial science
3
(
2009
)
2
,
pp. 117-140
Persistent link: https://www.econbiz.de/10003868019
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