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~person:"Wang, Tao"
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Search: subject_exact:"Legitimität"
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Legitimacy
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Legitimität
5
Brand image
2
Brand management
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China
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Confidence
2
Consumer behaviour
2
Double-edged sword effect
2
Firm performance
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Greenwashing
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Adaptation strategy
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Beziehungsmarketing
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Brand
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Brand loyalty
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Brand trust
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Brand trust repair
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Corporate reputation
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Country of origin image (CoI)
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Decoupling
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Designation of origin
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Energiewirtschaft
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Energy brands
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Energy sector
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Green brand legitimacy
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Herkunftsbezeichnung
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India
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Wang, Tao
Scharpf, Fritz W.
20
Scherer, Andreas Georg
18
Blanco-González, Alicia
12
Coşgel, Metin Murat
10
Rubin, Jared
10
Miceli, Thomas J.
9
Nullmeier, Frank
9
Díez-Martín, Francisco
8
Palazzo, Guido
8
Patten, Dennis M.
8
Schneider, Steffen
8
Maroun, Warren
7
Cho, Charles H.
6
Clark, Gordon L.
6
Hurrelmann, Achim
6
Jackson, Jonathan
6
Kumar, Rajesh
6
Baumann-Pauly, Dorothée
5
Bisin, Alberto
5
Castellano, Sylvaine
5
Castelló, Itziar
5
Clegg, Stewart
5
Deegan, Craig
5
Durocher, Sylvain
5
Greif, Avner
5
Holbig, Heike
5
Schmidt, Vivien Ann
5
Schneider, Anselm
5
Seror, Avner
5
Verdier, Thierry
5
Alemanno, Alberto
4
Amankwah-Amoah, Joseph
4
Berman, Eli
4
Bloodgood, James M.
4
Chaney, Damien
4
Del-Castillo-Feito, Cristina
4
Gersbach, Hans
4
Gronau, Jennifer
4
Haack, Patrick
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Asia Pacific journal of management
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
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ECONIS (ZBW)
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1
The double-edged sword effect of adaptation strategy on performance : the mediation of legitimacy and synergy
Wang, Tao
;
Gao, Jie
;
Jia, Yu
;
Wang, Cheng Lu
- In:
Journal of business research : JBR
139
(
2022
),
pp. 448-456
Persistent link: https://www.econbiz.de/10013194205
Saved in:
2
The double-edged sword effect of political ties on performance in emerging markets : the mediation of innovation capability and legitimacy
Wang, Tao
;
Zhang, Ting
;
Shou, Zhigang
- In:
Asia Pacific journal of management
38
(
2021
)
3
,
pp. 1003-1030
Persistent link: https://www.econbiz.de/10012614433
Saved in:
3
Timely or considered? : brand trust repair strategies and mechanism after greenwashing in China : from a legitimacy perspective
Guo, Rui
;
Zhang, Wei
;
Wang, Tao
;
Li, Caroline Bingxin
; …
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 127-137
Persistent link: https://www.econbiz.de/10011887301
Saved in:
4
A path analysis of greenwashing in a trust crisis among Chinese energy companies : the role of brand legitimacy and brand loyalty
Guo, Rui
;
Tao, Lan
;
Li, Caroline Bingxin
;
Wang, Tao
- In:
Journal of business ethics : JOBE
140
(
2017
)
3
,
pp. 523-536
Persistent link: https://www.econbiz.de/10011643425
Saved in:
5
Study of country-of-origin image from legitimacy theory perspective : evidence from the USA and India
Wang, Tao
;
Zhou, Ling
;
Mou, Yupeng
;
Zhao, Jing
- In:
Industrial marketing management : the international …
43
(
2014
)
5
,
pp. 769-776
Persistent link: https://www.econbiz.de/10010404102
Saved in:
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