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type_genre:"Aufsatz im Buch"
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Kreativwirtschaft : Design, Mode, Medien, Games, Kommunikation, kulturelles Erbe
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Permanent study group: public and nonprofit marketing : proceedings ; 33. annual conference of the European Group for Public Administration, Bucharest, Romania, September 2011
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Vermarktungsstrategien für das Buch im multimedialen Raum : eine interdisziplinäre Untersuchung
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subject_exact:"lernverhalten"
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Lesen 2.0 und seine Folgen
Pirhofer, Anna
- In:
Vermarktungsstrategien für das Buch im multimedialen …
,
(pp. 67-131)
.
2015
Persistent link: https://www.econbiz.de/10010496194
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2
Analyzing patterns of use of electronic books in a sample of Spanish undergraduates : implications for marketing in university libraries
Vázquez-Burguete, José Luis
;
Lanero, Ana
;
Gutiérrez, …
- In:
Permanent study group: public and nonprofit marketing : …
,
(pp. 194-212)
.
2012
Persistent link: https://www.econbiz.de/10009705183
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3
Digitales Lesen : Herausforderung und Chance eines Wandels
Ingerl, Andreas
- In:
Kreativwirtschaft : Design, Mode, Medien, Games, …
,
(pp. 36-43)
.
2011
Persistent link: https://www.econbiz.de/10009236127
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