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Search: subject_exact:"Marketing theory"
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ECONIS (ZBW)
19
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1
International perspectives of marketing theory
Tadajewski, Mark
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010243553
Saved in:
2
New directions in critical marketing studies
Tadajewski, Mark
(
contributor
);
Cluley, Robert
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010243768
Saved in:
3
Legends in marketing: Christian Grönroos
Grönroos, Christian
-
2013
Persistent link: https://www.econbiz.de/10010234428
Saved in:
4
Legends in marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503416
Saved in:
5
9th American Marketing Association Relationship Marketing Conference
Betts-Outland, Harriette
(
contributor
)
-
International Conference on Relationship Marketing <9, …
-
2012
Persistent link: https://www.econbiz.de/10009665629
Saved in:
6
Legends in marketing: V. Kumar
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010201420
Saved in:
7
Legends in marketing: Shelby D. Hunt
Hunt, Shelby D.
-
2011
Persistent link: https://www.econbiz.de/10008937039
Saved in:
8
Legends in marketing: Naresh K. Malhotra
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009300114
Saved in:
9
Enhancing knowledge development in marketing
2011
Persistent link: https://www.econbiz.de/10000546225
Saved in:
10
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
11
Critical marketing studies
Tadajewski, Mark
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003775430
Saved in:
12
Macromarketing - a global focus : marketing systems, societal development, equity & poverty
Shapiro, Stanley J.
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003829265
Saved in:
13
International marketing : modern and classic papers
Paliwoda, Stanley J.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003460764
Saved in:
14
Marketing theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003534831
Saved in:
15
History of marketing thought
Tadajewski, Mark
(
ed.
);
Jones, D. G. Brian
(
ed.
)
-
2008
Persistent link: https://www.econbiz.de/10003534832
Saved in:
16
Die Einführung des Marketing in den Unternehmungen der österreichischen Wirtschaft
Wandl, Claudia
-
1995
Persistent link: https://www.econbiz.de/10000913944
Saved in:
17
"Marketing theory and applications" : ... AMA Winter Educators' Conference
1990
Persistent link: https://www.econbiz.de/10000412095
Saved in:
18
Compétitivité: Modèles et réalités
Bultez, Alain V.
-
1990
Persistent link: https://www.econbiz.de/10000790330
Saved in:
19
Sprinter-type macro-flow models
Nijkamp, Willem G.
;
Leeflang, Peter
Persistent link: https://www.econbiz.de/10000724812
Saved in:
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