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type_genre:"Article in journal"
~subject:"Hochtechnologie"
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Search: subject_exact:"Marktführerschaft"
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Fatas-Villafranca, Francisco
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California management review
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ECONIS (ZBW)
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Learning about customers : managing B2B alliances between small technology startups and industry leaders
Perez, Lourdes
;
Whitelock, Jeryl
;
Florin, Juan M.
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 431-462
Persistent link: https://www.econbiz.de/10009733025
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2
Does quality win? : competing against an entrenched market leader in high-tech markets
Tellis, Gerard J.
;
Yin, Eden
;
Niraj, Rakesh
- In:
GfK marketing intelligence review : Marketingforschung …
2
(
2010
)
2
,
pp. 8-15
Persistent link: https://www.econbiz.de/10008697208
Saved in:
3
Industrial leadership in science-based industries : a co-evolution model
Fatas-Villafranca, Francisco
;
Jarne Jarne, Gloria
; …
- In:
Journal of economic behavior & organization : JEBO
72
(
2009
)
1
,
pp. 390-407
Persistent link: https://www.econbiz.de/10003906952
Saved in:
4
Modeling the co-evolution of national industries and institutions
Fatas-Villafranca, Francisco
;
Sánchez Chóliz, Julio
; …
- In:
Industrial and corporate change
17
(
2008
)
1
,
pp. 65-108
Persistent link: https://www.econbiz.de/10003770939
Saved in:
5
Meta-technologies and innovation leadership : why there may be nothing new under the sun
Glazer, Rashi
- In:
California management review
50
(
2007/08
)
1
,
pp. 120-143
Persistent link: https://www.econbiz.de/10003580795
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