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9
Sport marketing quarterly : preferred journal of the Sport Marketing Association
9
International journal of market research : JMRS ; the journal of the Market Research Society
8
Journal of advertising : official publication of the American Academy of Advertising
8
Journal of internet commerce
8
Journal of marketing communications
8
Psychology & marketing
8
Journal of promotion management : JPM
7
Journal of media business studies
6
Journal of sport management : the official journal of the North American Society of Sport Management
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The journal of consumer marketing
6
International journal on media management : JMM
5
Journal of business research : JBR
5
Journal of global information management : an official publication of the Information Resources Management Association
5
Journal of sports economics
5
Journal of targeting, measurement and analysis for marketing
5
Management information systems : mis quarterly
5
Telecommunications policy : the international journal of digital economy, data sciences and new media
5
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4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
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4
The review of economics and statistics
4
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3
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ECONIS (ZBW)
638
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251
The role of public service in digitization of radio
Kemppainen, Pentti
- In:
Journal of media business studies
9
(
2012
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10009578709
Saved in:
252
Special issue on Smart Mobile Media Services (SMMS)
Duane, Aidan M.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009580692
Saved in:
253
Warm it up with love : the effect of physical coldness on liking of romance movies
Jiewen Hong
;
Sun, Yacheng
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
2
,
pp. 293-306
Persistent link: https://www.econbiz.de/10009581295
Saved in:
254
How managers use multiple media : discrepant events, power, and timing in redundant communication
Leonardi, Paul M.
;
Neely, Tsedal B.
;
Gerber, Elizabeth M.
- In:
Organization science : a journal of the Institute for …
23
(
2012
)
1
,
pp. 98-117
Persistent link: https://www.econbiz.de/10009504431
Saved in:
255
The impact of advertising on media bias
Gal-Or, Esther
;
Geylani, Tansev
;
Yildirim, Tuba Pinar
- In:
Journal of marketing research : JMR
49
(
2012
)
1
,
pp. 92-99
Persistent link: https://www.econbiz.de/10009507244
Saved in:
256
Pricing experience goods in information good markets : the case of business service providers
Greenstein, Shane M.
;
Markovich, Sarit
- In:
International journal of the economics of business
19
(
2012
)
1
,
pp. 119-139
Persistent link: https://www.econbiz.de/10009508061
Saved in:
257
Adolescent motivations for reality television viewing : an exploratory study
Patino, Anthony
;
Kaltcheva, Velitchka D.
;
Smith, Michael F.
- In:
Psychology & marketing
29
(
2012
)
3
,
pp. 136-143
Persistent link: https://www.econbiz.de/10009510134
Saved in:
258
Committed to a failing strategy : celebrity CEO, intermediaries, media and stakeholders in a co-created drama
Sinha, Paresha N.
;
Inkson, Kerr
;
Barker, James R.
- In:
Organization studies : an international …
33
(
2012
)
2
,
pp. 223-245
Persistent link: https://www.econbiz.de/10009513319
Saved in:
259
Virale Empfehlungen und Social Media im Theaterbereich
Hausmann, Andrea
- In:
Betriebswirtschaftliche Forschung und Praxis : BFuP
64
(
2012
)
1
,
pp. 18-33
Persistent link: https://www.econbiz.de/10009488335
Saved in:
260
Time to work or time to play : the effect of student employment on homework, sleep, and screen time
Kalenkoski, Charlene
;
Pabilonia, Sabrina Wulff
- In:
Labour economics : official journal of the European …
19
(
2012
)
2
,
pp. 211-221
Persistent link: https://www.econbiz.de/10009660040
Saved in:
261
Mediation of TV advertising to children : an empirical study of Indian mothers
Soni, Pavleen
;
Singh, Raghbir
- In:
Society and business review
7
(
2012
)
3
,
pp. 244-259
Persistent link: https://www.econbiz.de/10009667844
Saved in:
262
Does donor assistance for HIV respond to media pressure?
Carmignani, Fabrizio
;
Lordan, Grace
;
Tang, Kam Ki
- In:
Health economics
21
(
2012
),
pp. 18-32
Persistent link: https://www.econbiz.de/10009551459
Saved in:
263
The influence of media cue multiplicity on deceivers and those who are deceived
Xu, Jingjun
;
Cenfetelli, Ronald T.
;
Aquino, Karl
- In:
Journal of business ethics : JOBE
106
(
2012
)
3
,
pp. 337-352
Persistent link: https://www.econbiz.de/10009554775
Saved in:
264
The impact of movie reviews on box office : media portfolios and the intermediation of genre
Koschat, Martin A.
- In:
The journal of media economics
25
(
2012
)
1
,
pp. 35-53
Persistent link: https://www.econbiz.de/10009561493
Saved in:
265
Does media consumption make us happy? : evidence for Spain
Cuñado Eizaguirre, Juncal
;
Perez de Gracia, Fernando
- In:
The journal of media economics
25
(
2012
)
1
,
pp. 8-34
Persistent link: https://www.econbiz.de/10009561496
Saved in:
266
Using the technology acceptance model to evaluate user attitude and intention of use for online games
Zhu, Dauw-song
;
Lin, Thomson Chih-te
;
Hsu, You-chung
- In:
Total quality management & business excellence : an …
23
(
2012
)
8
,
pp. 965-980
Persistent link: https://www.econbiz.de/10009625424
Saved in:
267
Integrating loss aversion into a technology acceptance model to assess the relationship between website quality and website user's behavioural intentions
Chang, Kuo-chien
;
Chen, Mu-Chen
;
Hsu, Chia-lin
;
Kuo, Nien-te
- In:
Total quality management & business excellence : an …
23
(
2012
)
8
,
pp. 913-930
Persistent link: https://www.econbiz.de/10009625431
Saved in:
268
Special issue: e-Service : quality, satisfaction, behaviors and loyalty
Dahlgaard, Jens Jörn
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009625488
Saved in:
269
Seeking the holy grail through gay and lesbian consumers : an exploratory content analysis of ads with gey/lesbian-specific content
Um, Nam-Hyun
- In:
Journal of marketing communications
18
(
2012
)
2
,
pp. 133-149
Persistent link: https://www.econbiz.de/10009532005
Saved in:
270
Nutzerintegration im Web 2.0 : eine empirische Analyse
Wirtz, Bernd W.
;
Nitzsche, Philipp
;
Ullrich, Sebastian
- In:
Die Betriebswirtschaft : DBW
72
(
2012
)
3
,
pp. 215-234
Persistent link: https://www.econbiz.de/10009539648
Saved in:
271
Do Millennials read books or blogs? : introducing a media usage typology of the internet generation
Kilian, Thomas
;
Hennings, Nadine
;
Langner, Sascha
- In:
The journal of consumer marketing
29
(
2012
)
2
,
pp. 114-124
Persistent link: https://www.econbiz.de/10009541762
Saved in:
272
Software upgrade, consumer behaviour and software vendor's choice
Tu, Yanbin
;
Lu, Min
- In:
International journal of technology marketing : IJTMkt
7
(
2012
)
1
,
pp. 63-94
Persistent link: https://www.econbiz.de/10009545433
Saved in:
273
The role of media for inflation forecast disagreement of households and professional forecasters
Lamla, Michael
;
Maag, Thomas
- In:
Journal of money, credit and banking : JMCB
44
(
2012
)
7
,
pp. 1325-1350
Persistent link: https://www.econbiz.de/10009693642
Saved in:
274
Audience measurement and media fragmentation : revisiting the monopoly question
Taneja, Harsh
- In:
The journal of media economics
26
(
2013
)
4
,
pp. 203-219
Persistent link: https://www.econbiz.de/10010346821
Saved in:
275
Online news on Twitter : newspapers' social media adoption and their online readership
Hong, Sounman
- In:
Information economics and policy : IEP
24
(
2012
)
1
,
pp. 69-74
Persistent link: https://www.econbiz.de/10010218877
Saved in:
276
Two worlds of trust for potential E-commerce users : humans as cognitive misers
Liu, Ben Q.
;
Goodhue, Dale L.
- In:
Information systems research : ISR
23
(
2012
)
4
,
pp. 1246-1262
Persistent link: https://www.econbiz.de/10009718047
Saved in:
277
What motivates people to purchase digital items on virtual community websites? : the desire for online self-presentation
Kim, Hee-woong
;
Chan, Hock Chuan
;
Kankanhalli, Atreyi
- In:
Information systems research : ISR
23
(
2012
)
4
,
pp. 1232-1245
Persistent link: https://www.econbiz.de/10009718049
Saved in:
278
Clash of the Titans: does Internet use reduce television viewing?
Liebowitz, Stanley Jason
;
Zentner, Alejandro
- In:
The review of economics and statistics
94
(
2012
)
1
,
pp. 234-245
Persistent link: https://www.econbiz.de/10009565356
Saved in:
279
Blog, blogger, and the firm : can negative employee posts lead to positive outcomes?
Aggarwala, Rohit T.
;
Gopal, Ram
;
Sankaranarayanan, Ramesh
; …
- In:
Information systems research : ISR
23
(
2012
)
2
,
pp. 306-322
Persistent link: https://www.econbiz.de/10009565700
Saved in:
280
Behavioral aspects of cell phone usage among youth : an exploratory study
Haverila, Matti J.
- In:
Journal of international consumer marketing
24
(
2012
)
3
,
pp. 203-220
Persistent link: https://www.econbiz.de/10009566964
Saved in:
281
Towards unions 2.0: rethinking the audience of social media engagement
Panagiotopoulos, Panagiotis D.
- In:
New technology, work and employment
27
(
2012
)
3
,
pp. 178-192
Persistent link: https://www.econbiz.de/10009673739
Saved in:
282
How coviewing reduces the effectiveness of TV advertising
Bellman, Steven
;
Rossiter, John R.
;
Schweda, Anika
; …
- In:
Journal of marketing communications
18
(
2012
)
5
,
pp. 363-378
Persistent link: https://www.econbiz.de/10009673789
Saved in:
283
Media mergers and media bias with rational consumers
Anderson, Simon P.
;
McLaren, John
- In:
Journal of the European Economic Association
10
(
2012
)
4
,
pp. 831-859
Persistent link: https://www.econbiz.de/10009678019
Saved in:
284
What advertisers need to know about promotion in the Arab world : technology and media perspectives
Kalliny, Morris
- In:
Journal of promotion management : JPM
18
(
2012
)
4
,
pp. 436-457
Persistent link: https://www.econbiz.de/10009678852
Saved in:
285
Interactive media usage among millennial consumers
Moore, Marguerite
- In:
The journal of consumer marketing
29
(
2012
)
6
,
pp. 436-444
Persistent link: https://www.econbiz.de/10009681518
Saved in:
286
An empirical analysis of the gender gap in news consumption
Benesch, Christine
- In:
The journal of media economics
25
(
2012
)
3
,
pp. 147-167
Persistent link: https://www.econbiz.de/10009681641
Saved in:
287
Ad pricing by multi-channel platforms : how to make viewers and advertisers prefer the same channel?
Foros, Øystein
;
Kind, Hans Jarle
;
Schjelderup, Guttorm
- In:
The journal of media economics
25
(
2012
)
3
,
pp. 133-146
Persistent link: https://www.econbiz.de/10009681642
Saved in:
288
Editors' preface: Advertising volume, gender gap in news consumption, and file sharing
Adilov, Nodir
;
Martin, Hugh J.
- In:
The journal of media economics
25
(
2012
)
3
,
pp. 131-132
Persistent link: https://www.econbiz.de/10009681643
Saved in:
289
Social networking and online privacy : Facebook users' perceptions
O'Brien, Deirdre
;
Torres, Ann M.
- In:
The Irish journal of management : incorporating IBAR ; IJM
31
(
2011/12
)
2
,
pp. 63-97
Persistent link: https://www.econbiz.de/10009612633
Saved in:
290
Measuring synergistic media channel performance in an online environment
Robertshaw, Gary S.
- In:
Journal of targeting, measurement and analysis for marketing
20
(
2012
)
3/4
,
pp. 185-191
Persistent link: https://www.econbiz.de/10009702570
Saved in:
291
Tourist information search and destination choice in a digital age
Jacobsen, Jens Kr. Steen
;
Munar, Ana María
- In:
Tourism management perspectives : TMP
1
(
2012
),
pp. 39-47
Persistent link: https://www.econbiz.de/10009704364
Saved in:
292
Videophone to improve communication between intellectual handicapped and their relatives
Deverson, Melinda M. C. E.
;
Spil, Ton A. M.
; …
- In:
International journal of networking and virtual …
11
(
2012
)
2
,
pp. 107-141
Persistent link: https://www.econbiz.de/10009618055
Saved in:
293
Consumer adoption intentions toward the internet in China : the effects of impersonal and interpersonal communication channels
Wei, Yinghong
;
Frankwick, Gary L.
;
Gao, Tao
;
Zhou, Nan
- In:
Journal of advertising research
51
(
2011
)
4
,
pp. 594-607
Persistent link: https://www.econbiz.de/10009501994
Saved in:
294
Introducing the Ad ECG : how the set-top box tracks the lifeline of television
Kent, Robert J.
;
Schweidel, David A.
- In:
Journal of advertising research
51
(
2011
)
4
,
pp. 586-593
Persistent link: https://www.econbiz.de/10009502008
Saved in:
295
A network analytic approach to understanding cross-platform audience behavior
Ksiazek, Thomas B.
- In:
The journal of media economics
24
(
2011
)
4
,
pp. 237-251
Persistent link: https://www.econbiz.de/10009507439
Saved in:
296
Instant messaging continuance : a media choice theory perspective
Song, Baoxiang
;
Wang, Wei
- In:
Frontiers of business research in China : selected …
5
(
2011
)
4
,
pp. 537-558
Persistent link: https://www.econbiz.de/10009507519
Saved in:
297
Consumer activity in social media : managerial approaches to consumers' social media behavior
Heinonen, Kristina
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
6
,
pp. 356-364
Persistent link: https://www.econbiz.de/10009424836
Saved in:
298
Special issue : Untangling the web : exploring the boundaries of social media and consumer generated content
Pitt, Leyland F.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009424870
Saved in:
299
Explaining website effectiveness : the hedonic-utilitarian dual mediation hypothesis
López, Inéz
;
Ruiz de Maya, Salvador
- In:
Electronic commerce research and applications
10
(
2011
)
1/6
,
pp. 49-58
Persistent link: https://www.econbiz.de/10009561720
Saved in:
300
Managing user acceptance : an empirical investigation in the context of business intelligence standars software
Kohnke, Oliver
;
Wolf, Tim Robin
;
Müller, Karsten
- In:
International journal of information systems and change …
5
(
2011
)
4
,
pp. 269-290
Persistent link: https://www.econbiz.de/10009538800
Saved in:
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