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~subject:"Mobile business"
~isPartOf:"Journal of the Academy of Marketing Science"
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Journal of the Academy of Marketing Science
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
6
International journal of internet marketing and advertising : IJIMA
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Business horizons
4
Journal of business research : JBR
4
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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SpringerLink / Bücher
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International journal of electronic marketing and retailing : IJEMR
3
Journal of retailing and consumer services
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Handbook of research on mobile marketing management
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Information systems research : ISR
2
International journal of business information systems : IJBIS
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of markets and business systems
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International journal of technology marketing : IJTMkt
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Journal of advertising research
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Journal of global marketing
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Journal of marketing research
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Journal of promotion management : JPM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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#RideTheMobileTsunami
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Acta Universitatis Danubius / Oeconomica
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Advances in e-business research (AEBR) book series
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Advances in electronic marketing
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Advertising, promotion, and new media
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Arts and the market
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Asia Pacific journal of marketing and logistics
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Asian Academy of Management journal : AAMJ
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Benchmarking : an international journal
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Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
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Cogent business & management
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Contemporary trends in innovative marketing strategies
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Digital and social media marketing : a results-driven approach
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Digitalisierung der Unternehmen
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ERIM Ph. D. series research in management / Erasmus Institute of Management
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Behaviorally targeted location-based mobile marketing
Bernritter, Stefan F.
;
Ketelaar, Paul E.
;
Sotgiu, Francesca
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
4
,
pp. 677-702
Persistent link: https://www.econbiz.de/10012587383
Saved in:
2
Marketing research on mobile apps : past, present and future
Stocchi, Lara
;
Pourazad, Naser
;
Michaelidou, Nina
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 195-225
Persistent link: https://www.econbiz.de/10012819751
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