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isPartOf:"Handbook of research on mobile marketing management"
~subject:"Innovation adoption"
~isPartOf:"International journal of hospitality management"
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Search: subject_exact:"Mobilfunkdienste"
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Innovation adoption
Mobile communications
37
Mobilkommunikation
37
Consumer behaviour
15
Konsumentenverhalten
15
Dienstleistungsqualität
10
Service quality
10
Customer satisfaction
9
Kundenzufriedenheit
9
Beziehungsmarketing
8
Hotel industry
8
Hotellerie
8
Mobile Marketing
8
Mobile marketing
8
Relationship marketing
8
Innovationsakzeptanz
7
Mobile Business
7
Mobile business
7
Marketing management
5
Marketingmanagement
5
Customer service
4
Emotion
4
Kundenservice
4
Mobile application
4
Arbeitszufriedenheit
3
Beschwerdemanagement
3
Complaint management
3
Deutschland
3
Germany
3
Internet marketing
3
Job satisfaction
3
Mobile Anwendung
3
Online-Marketing
3
Target group
3
Viral marketing
3
Virales Marketing
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Zielgruppe
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Arbeitskräfte
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Arbeitsverhalten
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Brand familiarity
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DeFranco, Agnes
1
Han, Heesup
1
Hua, Nan
1
Karjaluoto, Heikki
1
Kim, Seongseop
1
Lehto, Heikki
1
Leppäniemi, Matti
1
Mann, Andreas
1
Moon, Hyoungeun
1
Morosan, Cristian
1
Nusair, Khaldoon
1
Okumus, Fevzi
1
Ozturk, Ahmet Bulent
1
Prein, Jan
1
Quan, Wei
1
Reeh, Marc-Oliver
1
Schulz, Sebastian
1
Schumacher, Henrik
1
Silberer, Günter
1
Wiedmann, Klaus-Peter
1
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Handbook of research on mobile marketing management
International journal of hospitality management
Journal of retailing and consumer services
16
Technological forecasting & social change : an international journal
14
Journal of business research : JBR
8
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
International journal of business information systems : IJBIS
7
Telecommunications policy : the international journal of digital economy, data sciences and new media
7
International journal of business innovation and research
6
Cogent business & management
5
Global business review
5
International journal of e-business research : an official publication of the Information Resources Management Association
5
International journal of internet marketing and advertising : IJIMA
5
Journal of hospitality marketing & management
5
The international journal of bank marketing : IJBM
5
Electronic markets : the international journal on networked business
4
International journal of bank marketing
4
International journal of electronic business
4
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
4
International journal of innovation and technology management
4
International journal of services, economics and management
4
International journal of technology marketing : IJTMkt
4
Journal of financial services marketing
4
Journal of internet commerce
4
The service industries journal
4
Asia Pacific journal of marketing and logistics
3
Electronic commerce research
3
International journal of contemporary hospitality management
3
International journal of electronic customer relationship management : IJECRM
3
International journal of electronic finance : IJEF
3
International journal of enterprise information systems : an official publication of the Information Resources Management Association
3
International journal of networking and virtual organisations : IJNVO
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of electronic commerce research : JECR
3
Journal of global information management : an official publication of the Information Resources Management Association
3
Journal of organizational computing and electronic commerce
3
Marketing intelligence & planning
3
The marketing review
3
African journal of science, technology, innovation and development : AJSTID
2
Economic research
2
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ECONIS (ZBW)
7
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Date (oldest first)
1
Mobile, traditional, and cryptocurrency payments influence consumer trust, attitude, and destination choice : Chinese versus Koreans
Quan, Wei
;
Moon, Hyoungeun
;
Kim, Seongseop
;
Han, Heesup
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013482236
Saved in:
2
The role of utilitarian and hedonic values on users' continued usage intention in a mobile hotel booking environment
Ozturk, Ahmet Bulent
;
Nusair, Khaldoon
;
Okumus, Fevzi
; …
- In:
International journal of hospitality management
57
(
2016
),
pp. 106-115
Persistent link: https://www.econbiz.de/10011581291
Saved in:
3
When tradition meets the new technology : an examination of the antecedents of attitudes and intentions to use mobile devices in private clubs
Morosan, Cristian
;
DeFranco, Agnes
- In:
International journal of hospitality management
42
(
2014
),
pp. 126-136
Persistent link: https://www.econbiz.de/10010410767
Saved in:
4
Mobile customer relationship management (mCRM) : constraints and challenges
Silberer, Günter
;
Schulz, Sebastian
- In:
Handbook of research on mobile marketing management
,
(pp. 173-189)
.
2010
Persistent link: https://www.econbiz.de/10003919361
Saved in:
5
Employment and acceptance of near field communication in mobile marketing
Wiedmann, Klaus-Peter
;
Reeh, Marc-Oliver
;
Schumacher, Henrik
- In:
Handbook of research on mobile marketing management
,
(pp. 190-212)
.
2010
Persistent link: https://www.econbiz.de/10003919363
Saved in:
6
The impact of gender and age on consumer responsiveness to permission-based mobile advertising
Karjaluoto, Heikki
;
Lehto, Heikki
;
Leppäniemi, Matti
- In:
Handbook of research on mobile marketing management
,
(pp. 303-322)
.
2010
Persistent link: https://www.econbiz.de/10003919381
Saved in:
7
Mobile loyalty programs : relevance for the relationship management and consumer acceptance
Mann, Andreas
;
Prein, Jan
- In:
Handbook of research on mobile marketing management
,
(pp. 362-380)
.
2010
Persistent link: https://www.econbiz.de/10003919390
Saved in:
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