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person:"Gerpott, Torsten J."
~subject:"Empirische Methode"
~person:"Polsa, Pia"
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Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
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Zeitschrift für Management : ZfM
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Attitudes and behaviors of mobile network operator customers : contributions toward empirically founded marketing strategies for mobile navigation and Internet services
Gerpott, Torsten J.
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2010
-
1., Aufl.
Persistent link: https://www.econbiz.de/10003915259
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Einflussfaktoren der Adoptionsbereitschaft von standortbezogenen Mobilfunkdiensten : eine empirische Untersuchung privater Mobilfunkkunden
Gerpott, Torsten J.
- In:
Zeitschrift für Management : ZfM
5
(
2010
)
1
,
pp. 53-90
Persistent link: https://www.econbiz.de/10003953190
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3
Do mobile CRM services appeal to loyalty program customers?
Liljander, Veronica
;
Polsa, Pia
;
Forsberg, Kim
- In:
Emergent strategies for e-business processes, services, …
,
(pp. 59-76)
.
2009
Persistent link: https://www.econbiz.de/10003950306
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