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isPartOf:"Psychology & marketing"
~subject:"USA"
~isPartOf:"Journal of euromarketing"
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Fashion
13
Mode
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Consumer behaviour
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Konsumentenverhalten
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Brand image
5
Markenimage
5
Brand management
4
Luxury goods
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Luxusgüter
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United States
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Austrian economics
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Brand equity
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CSR
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Clothing
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Clothing industry
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Comparison
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Consumer boycott
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Consumption
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Croatia
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Croatia brand
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Designation of origin
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Fashion accessory brand
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Cho, Eunjoo
1
Cowan, Kirsten L.
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Dai, Bo
1
Fiore, Ann Marie
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Notarantonio, Elaine M.
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Psychology & marketing
Journal of euromarketing
Journal of fashion marketing and management
24
International journal of consumer studies
4
Business history
3
Testimonial advertising in the American marketplace : emulation, identity, community
2
Brand research : [an outcome of the second International Conference on Brand Management]
1
European accounting review
1
European journal of industrial relations
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Family and consumer sciences research journal
1
Gender, culture, and consumer behavior
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Global campaigning initiatives for socio-economic development
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
Harvard studies in business history
1
International business and economics research journal
1
International regional science review : IRSR ; an international forum for economists, geographers, planners and other social scientists
1
Journal of East-West business
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of historical research in marketing
1
Journal of promotion management : JPM
1
Journal of retailing and consumer services
1
Logistics and retail management : insights into current practice and trends from leading experts
1
Marketing : ZFP ; journal of research and management
1
Rororo
1
Socio-economic review
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Strategic management journal
1
Studien- und Arbeitspapiere Marketing
1
Supply chain analysis : a handbook on the interaction of information, system and optimization
1
Sustainable fashion : consumer awareness and education
1
Technology-driven sustainability : innovation in the fashion supply chain
1
The IUP journal of brand management : IJBRM
1
The Routledge companion to advertising and promotional culture
1
The journal of consumer marketing
1
The journal of law & economics
1
The journal of product & brand management
1
The quarterly journal of economics
1
Working paper / National Bureau of Economic Research, Inc.
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Validation of a fashion brand image scale capturing cognitive, sensory, and affective associations : testing its role in an extended brand equity model
Cho, Eunjoo
;
Fiore, Ann Marie
;
Russell, Daniel W.
- In:
Psychology & marketing
32
(
2015
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10011287648
Saved in:
2
Who is the "self" that buys? : an exploratory examination of imaginative consumption and explanation of opinion leadership
Cowan, Kirsten L.
;
Dai, Bo
- In:
Psychology & marketing
31
(
2014
)
11
,
pp. 1008-1023
Persistent link: https://www.econbiz.de/10010460832
Saved in:
3
A cross-cultural comparison of United States and Austrian fashion consumers
Quigley, Charles J.
;
Notarantonio, Elaine M.
- In:
Journal of euromarketing
18
(
2009
)
4
,
pp. 233-244
Persistent link: https://www.econbiz.de/10003945473
Saved in:
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