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person:"Cavusgil, S. Tamer"
~isPartOf:"Handbook of research in international marketing"
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International marketing
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Internationales Marketing
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Standardisierung
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Cavusgil, S. Tamer
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Handbook of research in international marketing
European journal of marketing : EJM
3
Advances in international marketing
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Bibliography series
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International business strategy : theory and practice
1
International marketing ; Vol. 1
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International marketing ; Vol. 2
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International marketing ; Vol. I
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International marketing ; Vol. V
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Journal of business research : JBR
1
Journal of hospitality and tourism insights
1
Journal of international marketing
1
Journal of the Academy of Marketing Science
1
Journal of world business : JWB
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The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
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The Marketing series
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Thunderbird international business review
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The standarization construct in international marketing : earlier conceptualization and suggestions for further development
Yaprak, Attila
;
Xu, Shichun
;
Cavusgil, S. Tamer
- In:
Handbook of research in international marketing
,
(pp. 190-208)
.
2011
Persistent link: https://www.econbiz.de/10009387372
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