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subject:"Marketingmanagement"
~isPartOf:"Marketing intelligence & planning"
~subject:"Emerging economies"
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Marketingmanagement
Emerging economies
International marketing
14
Internationales Marketing
14
Brand management
5
Markenführung
5
Brand image
3
Markenimage
3
Marketing management
3
Beziehungsmarketing
2
Consumer behaviour
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Cross-cultural research
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Designation of origin
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Herkunftsbezeichnung
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Internet marketing
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Konsumentenverhalten
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Relationship marketing
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Art trade
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Arts
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Australia
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Australien
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B-to-B-Marketing
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B2B branding
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Business-to-business marketing
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China
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Comparison
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Consumer affinity
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Country-of-origin
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Dienstleistungsqualität
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Direct marketing
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Direct selling
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Direktmarketing
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Cohen, Geraldine
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Hsieh, Ming Huei
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Huang, Hsiu Ying
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Melewar, T. C.
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Ragland, Charles B.
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Marketing intelligence & planning
International marketing review
34
Journal of international marketing
28
Journal of business research : JBR
25
Journal of global marketing
15
International business review : the official journal of the European International Business Academy
14
Industrial marketing management : the international journal for industrial and high-tech firms
11
Europäische Hochschulschriften / 5
10
Journal of strategic marketing
9
European journal of marketing : EJM
8
International journal of emerging markets
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
SpringerLink / Bücher
7
Advances in international marketing
6
European journal of international management : EJIM
6
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
6
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
6
The journal of brand management : an international journal
6
The journal of business & industrial marketing
6
The journal of product & brand management
6
Harvard business review : HBR
5
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
5
Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes
4
Gabler Edition Wissenschaft
4
International marketing ; Vol. 1
4
Journal of international trade & commerce
4
Journal of marketing management : MM
4
New world marketing
4
Proceedings series / American Marketing Association
4
Springer eBook Collection
4
International business and economics research journal
3
International journal of business and globalisation : IJBG
3
International journal of economic perspectives : IJEP
3
International journal of export marketing
3
International journal of trade and global markets
3
International journal of wine business research : IJWBR
3
International marketing ; Vol. 2
3
International marketing in the fast changing world
3
Journal of business case studies
3
Journal of euromarketing
3
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Institutional theory and international market selction for direct selling
Ragland, Charles B.
;
Brouthers, Lance Eliot
;
Widmier, …
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 538-555
Persistent link: https://www.econbiz.de/10011381617
Saved in:
2
Universities and export market orientation : an exploratory study of UK post-92 universities
Asaad, Yousra
;
Melewar, T. C.
;
Cohen, Geraldine
; …
- In:
Marketing intelligence & planning
31
(
2013
)
7
,
pp. 838-856
Persistent link: https://www.econbiz.de/10010227489
Saved in:
3
An exploration and extension of the Value Discipline Strategy (VDS) typology in educational institutions
Ross, Mitchell
;
Grace, Debra
- In:
Marketing intelligence & planning
30
(
2012
)
4
,
pp. 402-417
Persistent link: https://www.econbiz.de/10009611634
Saved in:
4
An international branding strategy based on a case study of a Taiwanese firm
Huang, Hsiu Ying
;
Hsieh, Ming Huei
- In:
Marketing intelligence & planning
29
(
2011
)
6
,
pp. 611-623
Persistent link: https://www.econbiz.de/10009385327
Saved in:
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