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subject:"Welt"
~isPartOf:"International marketing ; Vol. 1"
~subject:"Cultural identity"
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Welt
Cultural identity
International marketing
13
Internationales Marketing
13
Marketing management
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Marketingmanagement
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Export
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Globalisierung
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Globalization
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Developing countries
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Entwicklungsländer
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Marketing theory
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Marketingtheorie
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Craig, C. S.
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Douglas, Susan P.
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Kim, W. Chan
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Mauborgne, R. A.
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International marketing ; Vol. 1
International marketing review
32
Journal of global marketing
31
Journal of business research : JBR
22
Journal of international marketing
22
SpringerLink / Bücher
13
Journal of international consumer marketing
12
Handbook of research on international advertising
8
Best practices in international marketing
5
Cross-cultural and critical perspectives on brands
5
Handbook of research in international marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International marketing ; Vol. 2
5
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
5
The SAGE handbook of international marketing
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
European journal of international management : EJIM
4
International journal of management and economics
4
New world marketing
4
Qualitative market research : an international journal
4
Springer eBook Collection
4
The journal of services marketing
4
ERIM report series research in management
3
Europäische Hochschulschriften / 5
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International business review : the official journal of the European International Business Academy
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of export marketing
3
Internationalisierung von Vertrieb und Handel
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of euromarketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of international entrepreneurship
3
Journal of international food & agribusiness marketing : JIFAM
3
Journal of marketing management : MM
3
Journal of promotion management : JPM
3
Management for Professionals
3
Marketing management : a cultural perspective
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Marketing theory
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Developing strategies for global markets : an evolutionary perspective
Craig, C. S.
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Douglas, Susan P.
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2008
Persistent link: https://www.econbiz.de/10003655232
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2
Configural advantage in global markets
Craig, C. S.
;
Douglas, Susan P.
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2008
Persistent link: https://www.econbiz.de/10003655242
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Cross-cultural strategies
Kim, W. Chan
;
Mauborgne, R. A.
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2008
Persistent link: https://www.econbiz.de/10003655500
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