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~subject:"Entscheidungstheorie"
~isPartOf:"Cahiers de recherches économiques"
~isPartOf:"Journal of marketing research : JMR"
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Cahiers de recherches économiques
Journal of marketing research : JMR
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Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation
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Risk and rationality: the relative importance of probability weighting and choice set dependence
Bruhin, Adrian
;
Manai, Maha
;
Santos-Pinto, Luís
-
2019
Persistent link: https://www.econbiz.de/10012133873
Saved in:
2
The influence of time-interval descriptions on goal-pursuit decisions
Munichor, Nira
;
LeBoeuf, Robyn A.
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 291-303
Persistent link: https://www.econbiz.de/10011845016
Saved in:
3
Forceful phantom firsts : framing experiences as firsts amplifies their influence on judgment
LeBoeuf, Robyn A.
;
Williams, Elanor F.
;
Brenner, Lyle A.
- In:
Journal of marketing research : JMR
51
(
2014
)
4
,
pp. 420-432
Persistent link: https://www.econbiz.de/10010399714
Saved in:
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