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type_genre:"Aufsatz im Buch"
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Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
14
Building organizational resilience with neuroleadership
12
Neuroökonomie : Grundlagen - Methoden - Anwendungen
10
Biometrics and neuroscience research in business and management : advances and applications
7
Analyzing the strategic role of neuromarketing and consumer neuroscience
6
Handbook of research methodologies and design in neuroentrepreneurship
4
The social cognitive neuroscience of organizations
4
Handbook of developments in consumer behaviour
3
CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
2
Darwin meets Business : evolutionäre und bionische Lösungen für die Wirtschaft
2
Gesundheit, Qualifikation und Motivation älterer Arbeitnehmer - messen und beeinflussen : Dokumentation der Tagung am 01. und 02. Oktober 2009, Gustav-Heinemann-Haus, Bonn
2
Global innovation science handbook
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Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf
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The handbook of knowledge-based coaching : from theory to practice
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Transforming communication in leadership and teamwork : person-centered innovations
2
Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
1
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1
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Aftersales in der Automobilwirtschaft : Konzepte für Ihren Erfolg
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An und in Grenzen : Entfaltungsräume für eine nachhaltige Entwicklung
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Behavioral Business Ethics : eine Einführung in die Grundlagen
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Business Advancement through Technology Volume I : Markets and Marketing in Transition
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Das Prinzip der Selbstverantwortung : Grundlagen und Bedeutung im heutigen Privatrecht ; [der vorliegende Band enthält die Beiträge zu der an der Ruhr-Universität Bochum veranstalteten Tagung zum "Prinzip der Selbstverantwortung".]
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Die Zukunft des Kapitalismus
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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Distribution und Handel in Theorie und Praxis : Festschrift für Prof. Dr. Dieter Ahlert
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Economic and business management 2022 : proceedings of the 7th International Conference on Economic and Business Management (FEBM 2022), online conference, 24-25 october 2022
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Emotion, cognition, and their marvellous interplay in managerial decision-making
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Enhancing knowledge development in marketing ; Vol. 21
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Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
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Evolutionary psychology in the business sciences
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Expanding the boundaries of work-family research : a vision for the future
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Finance and sustainability : towards a new paradigm? ; a post-crisis agenda
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ECONIS (ZBW)
149
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1
Using neuroscience and biometrics in individuals and organizations
Cerf, Moran
- In:
Biometrics and neuroscience research in business and …
,
(pp. 13-36)
.
2024
Persistent link: https://www.econbiz.de/10014560314
Saved in:
2
Facial expressions and recognitionfor the communication of thoughtsand emotions in business and marketing
O'Brien, Clarice
;
Vlachou, Styliani
- In:
Biometrics and neuroscience research in business and …
,
(pp. 99-116)
.
2024
Persistent link: https://www.econbiz.de/10014560327
Saved in:
3
Using biometrics in healthcare management and diagnostics
Cerf, Moran
;
Appel, Uriel
- In:
Biometrics and neuroscience research in business and …
,
(pp. 195-204)
.
2024
Persistent link: https://www.econbiz.de/10014560366
Saved in:
4
Brain's valuation networks and consumer neuroscience methods in the fuzzy front-end of the innovation process
Suomala, Jyrki
;
Berg, Pekka
- In:
Biometrics and neuroscience research in business and …
,
(pp. 207-221)
.
2024
Persistent link: https://www.econbiz.de/10014560379
Saved in:
5
Using neuroscience to understand consumers
Moutinho, Luiz
;
Menezes, Karla
;
Menezes, Silvio
- In:
Biometrics and neuroscience research in business and …
,
(pp. 245-277)
.
2024
Persistent link: https://www.econbiz.de/10014560402
Saved in:
6
Combined use of neuroscience and virtual reality for business applications
Bigné Alcañiz, J. Enrique
- In:
Biometrics and neuroscience research in business and …
,
(pp. 295-315)
.
2024
Persistent link: https://www.econbiz.de/10014560409
Saved in:
7
The future of neuroscience and biometrics in business
Moutinho, Luiz
;
Cerf, Moran
- In:
Biometrics and neuroscience research in business and …
,
(pp. 333-340)
.
2024
Persistent link: https://www.econbiz.de/10014560417
Saved in:
8
Creating a neuro-inclusive workplace : challenges and opportunities for leaders
Dawra, Shuchi
;
Sharma, Sandhir
;
Tennin, Kyla Latrice
- In:
Building organizational resilience with neuroleadership
,
(pp. 1-13)
.
2024
Persistent link: https://www.econbiz.de/10014551485
Saved in:
9
Stress, resilience, and brain performance
Singha, Ranjit
- In:
Building organizational resilience with neuroleadership
,
(pp. 14-29)
.
2024
Persistent link: https://www.econbiz.de/10014551494
Saved in:
10
Neuro leadership for happiness management : a pathway to transforming workplace culture
Srivastava, Nidhi
;
Bhardwaj, Isha
- In:
Building organizational resilience with neuroleadership
,
(pp. 30-35)
.
2024
Persistent link: https://www.econbiz.de/10014551501
Saved in:
11
Research and applications of neurotechnologies for leadership
Thatta, Sowdamini
;
Manda, Vijaya Kittu
;
Athota, Vidya Sagar
- In:
Building organizational resilience with neuroleadership
,
(pp. 36-62)
.
2024
Persistent link: https://www.econbiz.de/10014551506
Saved in:
12
The application of neuroscience in leadership development
Rao, Patcha Bhujanga
;
Inampudi, Preethi
;
Meegada, …
- In:
Building organizational resilience with neuroleadership
,
(pp. 113-129)
.
2024
Persistent link: https://www.econbiz.de/10014551993
Saved in:
13
Neuroleadership strategies : elevating motivation and engagement among employees
Joy, Sebin
;
Kumar, Arti Arun
;
Nair, Sridevi
- In:
Building organizational resilience with neuroleadership
,
(pp. 130-147)
.
2024
Persistent link: https://www.econbiz.de/10014552001
Saved in:
14
Neuroscience of leadership
Shukla, Rishi Prakash
;
Taneja, Sanjay
;
Saluja, Shefali
- In:
Building organizational resilience with neuroleadership
,
(pp. 183-193)
.
2024
Persistent link: https://www.econbiz.de/10014552155
Saved in:
15
From stress to success : optimizing brain performance with resilience
Sandhu, Ramandeep
;
Channi, Harpreet Kaur
;
Ghai, Deepika
; …
- In:
Building organizational resilience with neuroleadership
,
(pp. 194-214)
.
2024
Persistent link: https://www.econbiz.de/10014552156
Saved in:
16
Optimizing the effects of neuroleadership during organizational transition
Bansal, Ajit
;
Saluja, Subodh
;
Bansal, Anu
;
Sharma, Sandhir
- In:
Building organizational resilience with neuroleadership
,
(pp. 230-240)
.
2024
Persistent link: https://www.econbiz.de/10014552158
Saved in:
17
Ethical leadership unveiled : a neuro strategic perspective
Verma, Tanvi
;
Aggarwal, Rashmi
;
Arshia
- In:
Building organizational resilience with neuroleadership
,
(pp. 241-256)
.
2024
Persistent link: https://www.econbiz.de/10014552159
Saved in:
18
Significant impact of neuroscience in developing a new talent acquisition strategy
Kulshrestha, Parul
;
Kulshrestha, Dhiresh
- In:
Building organizational resilience with neuroleadership
,
(pp. 257-271)
.
2024
Persistent link: https://www.econbiz.de/10014552160
Saved in:
19
Exploring the fusion of neuroscience and leadership through bibliometric analysis
Kaur, Gurloveleen
;
Kalra, Dixit
;
Kumari, Inu
;
Gupta, Swati
- In:
Building organizational resilience with neuroleadership
,
(pp. 280-295)
.
2024
Persistent link: https://www.econbiz.de/10014552451
Saved in:
20
Death or rebirth? : a framework for reviving vanished brands from the perspective of cognitive neuroscience
Lin, Yajun
- In:
Economic and business management 2022 : proceedings of …
,
(pp. 121-130)
.
2023
Persistent link: https://www.econbiz.de/10014516469
Saved in:
21
From resistance to readiness : leveraging neuroscience perspectives for successful change management in the manufacturing sector
Lopez, Ashlita Florence
;
Joy, Sebin
;
Kumar, Arti Arun
- In:
Using organizational culture to resolve business challenges
,
(pp. 222-246)
.
2023
Persistent link: https://www.econbiz.de/10014414142
Saved in:
22
The influence on succession of women's involvement in the boards of directors of family firms, through the lens of neuroscience
El Hayek Sfeir, Soumaya
- In:
Women, family and family businesses across …
,
(pp. 13-38)
.
2022
Persistent link: https://www.econbiz.de/10014225986
Saved in:
23
Social marketing, nudging policies and consumerism : advancements through technologies from neuroscience
Caratù, Myriam
- In:
Business Advancement through Technology Volume I : …
,
(pp. 219-240)
.
2022
Persistent link: https://www.econbiz.de/10013474334
Saved in:
24
Cognitive neuroscience of aging
Mukadam, Nishaat
;
Leger, Krystal
;
Cutchess, Angela
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 3-25)
.
2021
Persistent link: https://www.econbiz.de/10012297423
Saved in:
25
The cognitive-emotional interactions in the brain : an organizational neuroscience perspective
Malizia, Andrea Patricelli
;
Mastrogiorgio, Antonio
- In:
Emotion, cognition, and their marvellous interplay in …
,
(pp. 209-232)
.
2021
Persistent link: https://www.econbiz.de/10012596508
Saved in:
26
Importance of brain reward system in neuromarketing
Uzbay, Tayfun
- In:
Analyzing the strategic role of neuromarketing and …
,
(pp. 1-24)
.
2020
Persistent link: https://www.econbiz.de/10012266741
Saved in:
27
From philosophical queries to greater dilemmas of neuroethics
Petlach, Martin
- In:
Analyzing the strategic role of neuromarketing and …
,
(pp. 25-46)
.
2020
Persistent link: https://www.econbiz.de/10012266746
Saved in:
28
Consumer neuroscience perspective for brands : how do brands influence our brains?
Çakar, Tuna
;
Girişken, Yener
- In:
Analyzing the strategic role of neuromarketing and …
,
(pp. 47-64)
.
2020
Persistent link: https://www.econbiz.de/10012266751
Saved in:
29
Pattern thinking : understanding the mind of the consumer
Dutta, Tanusree
;
Sarkar, Soumya
- In:
Analyzing the strategic role of neuromarketing and …
,
(pp. 127-145)
.
2020
Persistent link: https://www.econbiz.de/10012266758
Saved in:
30
Consumer neuroscience : evolution and commercial applications
Clark, Kimberly Rose
- In:
Analyzing the strategic role of neuromarketing and …
,
(pp. 185-207)
.
2020
Persistent link: https://www.econbiz.de/10012266771
Saved in:
31
Applying neuroscience to talent management : the neuro talent management
Atlı, Dinçer
- In:
Analyzing the strategic role of neuromarketing and …
,
(pp. 229-252)
.
2020
Persistent link: https://www.econbiz.de/10012266773
Saved in:
32
The organizational neuroscience of emotions
Massaro, Sebastiano
- In:
The Cambridge handbook of workplace affect
,
(pp. 15-36)
.
2020
Persistent link: https://www.econbiz.de/10012261052
Saved in:
33
Moralisches Urteilen und Handeln aus neuroethischer Perspektive
Gerdes, Steffen
;
Plogmaker, Hendrik
- In:
Behavioral Business Ethics : eine Einführung in die …
,
(pp. 45-102)
.
2019
Persistent link: https://www.econbiz.de/10012135977
Saved in:
34
Die Physiologie der Gier
Reitsamer, Herbert A.
- In:
Die Zukunft des Kapitalismus
,
(pp. 79-88)
.
2019
Persistent link: https://www.econbiz.de/10012151358
Saved in:
35
The consumer neuroscience of packaging
Spence, Charles
;
Velasco, Carlos
;
Petit, Olivia
- In:
Multisensory packaging : designing new product experiences
,
(pp. 319-347)
.
2019
Persistent link: https://www.econbiz.de/10011959018
Saved in:
36
NeuroIS
Riedl, René
- In:
The Routledge companion to management information systems
,
(pp. 94-107)
.
2018
Persistent link: https://www.econbiz.de/10011721520
Saved in:
37
Cognitive neuroscience perspective on entrepreneurship
Sørensen Bentzen, Jeanne
- In:
The Palgrave handbook of multidisciplinary perspectives …
,
(pp. 43-58)
.
2018
Persistent link: https://www.econbiz.de/10011941389
Saved in:
38
Wie wir lehren, wie wir lernen
Groß, Iris
- In:
Nachhaltiges Wirtschaften im digitalen Zeitalter : …
,
(pp. 233-245)
.
2018
Persistent link: https://www.econbiz.de/10011848615
Saved in:
39
Neurowissenschaftliche Grundlagen der Risiko-Homöotase im Kontext referenzpunkttheoretischer Überlegungen
Jeske, Klaus-Jürgen
- In:
Risikoforschung und Versicherungsmanagement : …
,
(pp. 93-120)
.
2018
Persistent link: https://www.econbiz.de/10011888414
Saved in:
40
Selbstorganisation, Neuropsychologie und Werte
Erpenbeck, John
- In:
Handbuch Kompetenzentwicklung im Netz : Bausteine einer …
,
(pp. 115-131)
.
2017
Persistent link: https://www.econbiz.de/10011627372
Saved in:
41
Computer-presented and physical brain-training exercises for school children : improving executive functions and learning
Wexler, Bruce E.
- In:
Transforming gaming and computer simulation …
,
(pp. 206-224)
.
2017
Persistent link: https://www.econbiz.de/10011634735
Saved in:
42
Mindfulness, reperceiving, and ethical decision making : neurological perspective
Pless, Nicola
;
Sabatella, Filomena
;
Maak, Thomas
- In:
Responsible leadership and ethical decision-making
,
(pp. 1-20)
.
2017
Persistent link: https://www.econbiz.de/10011695105
Saved in:
43
Den unbewussten Konsumenten verstehen : marketingrelevante Erkenntnisse und Methoden der Neurowissenschaften
Kwiatkowski, Christoph
- In:
Moderne Methoden der Marktforschung : Kunden besser …
,
(pp. 1-16)
.
2017
Persistent link: https://www.econbiz.de/10011643974
Saved in:
44
Using neuroscience methods to explore gender differences in leadership
Peterson, Suzanne J.
;
Bartels, Amy L.
- In:
Handbook of research on gender and leadership
,
(pp. 238-253)
.
2017
Persistent link: https://www.econbiz.de/10011667236
Saved in:
45
Leadership and Neuroscience : an inconvenient truth
Shipley, Jim
- In:
Advanced leadership insights : how to lead people and …
,
(pp. 23-36)
.
2017
Persistent link: https://www.econbiz.de/10011672466
Saved in:
46
Die Dekade der Menschlichkeit
Ohnemüller, Bert Martin
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 809-821)
.
2017
Persistent link: https://www.econbiz.de/10011732186
Saved in:
47
Stift und Papier - analoge Multitalente
Mähler, Christian
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 1051-1063)
.
2017
Persistent link: https://www.econbiz.de/10011732225
Saved in:
48
Human psychophysiological and genetic approaches in neuroentrepreneurship
Colosio, Marco
;
Bellavitis, Cristiano
;
Gorin, Aleksei A.
- In:
Handbook of research methodologies and design in …
,
(pp. 54-93)
.
2017
Persistent link: https://www.econbiz.de/10011753966
Saved in:
49
Experimental methodological principles for entrepreneurship research using neuroscience techniques
Pérez-Centeno, Victor
- In:
Handbook of research methodologies and design in …
,
(pp. 150-173)
.
2017
Persistent link: https://www.econbiz.de/10011753987
Saved in:
50
The cognitive neuroscience of entrepreneurial risk : conceptual and methodological challenges
Shaver, Kelly G.
;
Schjoedt, Leon
;
Passarelli, Angela
; …
- In:
Handbook of research methodologies and design in …
,
(pp. 207-240)
.
2017
Persistent link: https://www.econbiz.de/10011753999
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