//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Werbewirkung"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Online-Recherche"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Werbewirkung
Online search
3
Online-Recherche
3
Consumer behaviour
2
Internet marketing
2
Konsumentenverhalten
2
Online-Marketing
2
Search engine
2
Suchmaschine
2
online search
2
Advertising effects
1
Big Data
1
Big data
1
Competition
1
Markenrecht
1
Semantic web
1
Semantisches Web
1
Trademark law
1
Wettbewerb
1
asymmetric competition
1
big data
1
competitive market mapping
1
content preferences
1
product- and price-comparison sites
1
search advertising
1
search engine marketing
1
search engine optimization
1
search queries
1
semantic relationships
1
topic modeling
1
trademarks
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Chiou, Lesley
1
Tucker, Catherine
1
Published in...
All
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
BUREAU OF ECONOMICS FEDERAL TRADE COMMISSION, Working paper
1
Forschungspapiere
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information economics and policy : IEP
1
International journal of electronic business
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of electronic commerce research : JECR
1
Journal of marketing research
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
NBER Working Paper
1
NBER working paper series
1
PFH Forschungspapiere/Research Papers
1
Research paper series / Stanford Graduate School of Business
1
Stanford University Graduate School of Business Research Paper
1
Stanford University Graduate School of Business research paper
1
Working paper / National Bureau of Economic Research, Inc.
1
Working papers / Bureau of Economics, Federal Trade Commission
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How does the use of trademarks by third-party sellers affect online search?
Chiou, Lesley
;
Tucker, Catherine
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
5
,
pp. 819-837
Persistent link: https://www.econbiz.de/10009665095
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->