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person:"Sanz Blas, Silvia"
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Sanz Blas, Silvia
Heinemann, Gerrit
53
Hackl, Franz
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Cavallo, Alberto
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International journal of internet marketing and advertising : IJIMA
3
Breaking new ground in theory and practice
1
Journal of air transport management
1
Journal of service theory and practice : JSTP
1
Marketing intelligence & planning
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1
The role of emotions and social influences on consumer loyalty towards online travel communities
Ruiz-Mefe, Carla
;
Tronch, Jose
;
Sanz Blas, Silvia
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
5
,
pp. 534-558
Persistent link: https://www.econbiz.de/10011599054
Saved in:
2
The role of parasocial interaction and teleparticipation on teleshopping behaviour
Currás-Pérez, Rafael
;
Miquel-Romero, María José
; …
- In:
Breaking new ground in theory and practice
,
(pp. 193-215)
.
2011
Persistent link: https://www.econbiz.de/10009380732
Saved in:
3
Online information quality as determinant of perceived risk reduction in e-commerce : an application to apparel virtual stores
Aldás-Manzano, Joaquín
;
Currás-Pérez, Rafael
;
Sanz …
- In:
International journal of internet marketing and …
6
(
2011
)
4
,
pp. 352-372
Persistent link: https://www.econbiz.de/10009488626
Saved in:
4
Explaining consumer acceptance of mobile competitions and prize draws
Currás-Pérez, Rafael
;
Ruiz Mafe, Carla
;
Sanz Blas, Silvia
- In:
International journal of internet marketing and …
6
(
2011
)
4
,
pp. 315-332
Persistent link: https://www.econbiz.de/10009488628
Saved in:
5
What motivates consumers to teleshopping? : the impact of TV personality and audience interaction
Currás-Péréz, Rafael
;
Ruiz Mafe, Carla
;
Sanz Blas, Silvia
- In:
Marketing intelligence & planning
29
(
2011
)
5
,
pp. 534-555
Persistent link: https://www.econbiz.de/10009384812
Saved in:
6
Drivers and barriers to online airline ticket purchasing
Ruiz Mafe, Carla
;
Sanz Blas, Silvia
;
Aldas-Manzano, Joaquín
- In:
Journal of air transport management
15
(
2009
)
6
,
pp. 294-298
Persistent link: https://www.econbiz.de/10003989094
Saved in:
7
Antecedents and implications of search engine use as prepurchase information tools
Ruiz Mafe, Carla
;
Sanz Blas, Silvia
- In:
International journal of internet marketing and …
5
(
2009
)
1
,
pp. 17-42
Persistent link: https://www.econbiz.de/10003812631
Saved in:
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