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person:"Ghosh, Arpita"
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Internet marketing
6
Online-Marketing
6
Auction theory
5
Auktionstheorie
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5
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5
Search engine
4
Suchmaschine
4
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Frequency capping
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Ghosh, Arpita
Kreutzer, Ralf T.
45
Goldfarb, Avi
31
Skiera, Bernd
31
Tucker, Catherine
31
Dwivedi, Yogesh Kumar
27
Fritz, Wolfgang
23
Wilbur, Kenneth C.
23
Ghose, Anindya
22
Law, Chun Hung Roberts
22
Jerath, Kinshuk
20
Whinston, Andrew B.
20
Chaffey, Dave
19
Schwarz, Torsten
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Edelman, Benjamin
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Kollmann, Tobias
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Lammenett, Erwin
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Tucker, Catherine E.
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Bonatti, Alessandro
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Decarolis, Francesco
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Karjaluoto, Heikki
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Olbrich, Rainer
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Ozuem, Wilson
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Pelsmacker, Patrick de
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Schultz, Carsten D.
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Smith, Katherine Taken
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Wirtz, Bernd W.
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Bergemann, Dirk
16
Okazaki, Shintaro
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Rita, Paulo
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Sayedi, Amin
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Choi, Yung Kyun
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Harrigan, Paul
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Reijmersdal, Eva A. van
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Scott, David Meerman
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Stephen, Andrew T.
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Tan, Yong
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Tuten, Tracy L.
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Ahuja, Vandana
14
Bigné Alcañiz, J. Enrique
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Filieri, Raffaele
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Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
3
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
1
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
1
Journal of scheduling
1
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ECONIS (ZBW)
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1
Frequency capping in online advertising
Buchbinder, Niv
;
Feldman, Moran
;
Ghosh, Arpita
;
Naor, Joseph
- In:
Journal of scheduling
17
(
2014
)
4
,
pp. 385-398
Persistent link: https://www.econbiz.de/10010382539
Saved in:
2
Bidding for representative allocations for display advertising
Ghosh, Arpita
;
McAfee, Preston
;
Papineni, Kishore
; …
- In:
Internet and network economics : 5th international …
,
(pp. 208-219)
.
2009
Persistent link: https://www.econbiz.de/10003928161
Saved in:
3
Sharing online advertising revenue with consumers
Chen, Yiling
;
Ghosh, Arpita
;
McAfee, Randolph Preston
; …
- In:
Internet and network economics : 4th international …
,
(pp. 556-565)
.
2008
Persistent link: https://www.econbiz.de/10003792845
Saved in:
4
Auctions with revenue guarantees for sponsored search
Abrams, Zoë
;
Ghosh, Arpita
- In:
Internet and network economics : third international …
,
(pp. 143-154)
.
2007
Persistent link: https://www.econbiz.de/10003648662
Saved in:
5
Cost of conciseness in sponsored search auctions
Abrams, Zoë
;
Ghosh, Arpita
;
Vee, Erik
- In:
Internet and network economics : third international …
,
(pp. 326-334)
.
2007
Persistent link: https://www.econbiz.de/10003648893
Saved in:
6
Computing optimal bundles for sponsored search
Ghosh, Arpita
;
Nazerzadeh, Hamid
;
Sundararajan, Mukund
- In:
Internet and network economics : third international …
,
(pp. 576-583)
.
2007
Persistent link: https://www.econbiz.de/10003649786
Saved in:
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