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Search: subject_exact:"Personalization"
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Personalization
614
Personalisierung
523
Consumer behaviour
281
Konsumentenverhalten
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Online retailing
229
Online-Handel
229
Viral marketing
168
Virales Marketing
168
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74
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personalization
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55
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49
Confidence
39
Vertrauen
39
Artificial intelligence
38
Personality psychology
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Theorie
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Benbasat, Izak
7
Rust, Roland T.
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Moro, Sérgio
5
Zhang, Jingjing
5
Adomavicius, Gediminas
4
Jiang, Yuanchun
4
Kim, Jong Min
4
Liu, Hongyan
4
Stüber, Eva
4
Xu, Xun
4
Bilgihan, Anil
3
Chatterjee, Swagato
3
Deng, Weiwei
3
Dens, Nathalie
3
Ghasemaghaei, Maryam
3
Ghose, Anindya
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Gulzar, Zameer
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Hinz, Oliver
3
Hosanagar, Kartik
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Kim, Jihye
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Kostyra, Daniel
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Lee, Jong-Ho
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Nilashi, Mehrbakhsh
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Rita, Paulo
3
Song, Ji Hee
3
Tuzhilin, Alexander
3
Verleye, Katrien
3
Wang, Dan
3
Wang, May
3
Wang, Weiquan
3
Wang, Yonggui
3
Wedel, Michel
3
Xu, Jingjun
3
Yoganarasimhan, Hema
3
Aggarwal, Ishant
2
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2
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Journal of business research : JBR
28
Electronic commerce research
26
Journal of retailing and consumer services
25
Management science : journal of the Institute for Operations Research and the Management Sciences
20
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
19
International journal of hospitality management
19
Information systems research : ISR
17
Tourism management : research, policies, practice
16
Journal of management information systems : JMIS
15
Journal of retailing
12
Journal of revenue and pricing management
11
Technological forecasting & social change : an international journal
10
International journal of advertising : the review of marketing communications
9
International journal of contemporary hospitality management
9
Journal of information & knowledge management : JIKM
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
SpringerLink / Bücher
8
Journal of hospitality marketing & management
7
Tourism management perspectives : TMP
7
Discussion papers / CEPR
6
Electronic markets : the international journal on networked business
6
Information systems and e-business management : ISeB
6
International journal of business information systems : IJBIS
6
Journal of organizational computing and electronic commerce
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Electronic markets : EM ; the international journal of electronic commerce and business media
5
European journal of operational research : EJOR
5
INFORMS journal on computing : JOC
5
International journal of electronic commerce : IJEC
5
International journal of production research
5
Journal of advertising
5
Journal of internet commerce
5
Journal of the Academy of Marketing Science
5
MIS quarterly
5
Management information systems : mis quarterly
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Marketing Science
5
Marketing science
5
Springer eBook Collection
5
Asia Pacific journal of marketing and logistics
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ECONIS (ZBW)
648
RePEc
17
Other ZBW resources
15
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11
Hosts’ online affinities and their impacts on the number of online reviews on peer-to-peer platforms
Chen, Dongzhi
;
Zhang, Wei
;
Bi, Jian-Wu
;
Zhang, Hanqin Qiu
; …
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457564
Saved in:
12
The importance of online customer reviews characteristics on remanufactured product sales : evidence from the mobile phone market on Amazon.com
Zhai, Mengfan
;
Wang, Xinyue
;
Zhao, Xijie
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462288
Saved in:
13
Facing the era of smartness : delivering excellent smart hospitality experiences through cloud computing
Hsu, Hsuan
- In:
Journal of hospitality marketing & management
33
(
2024
)
3
,
pp. 333-359
Persistent link: https://www.econbiz.de/10014511809
Saved in:
14
AI (vs. human) recommendation on luxury services
Gonçalves, Ana Rita
;
Pinto, Diego Costa
;
Shuqair, Saleh
; …
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 121-131)
.
2024
Persistent link: https://www.econbiz.de/10014501115
Saved in:
15
The mediating role of perceived enjoyment and attitude consistency in omni-channel retailing
Gao, Mengjia
;
Huang, Lin
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 599-621
Persistent link: https://www.econbiz.de/10014486764
Saved in:
16
"Going the extra mile" : an integrative model of customer delight
Kim, Soyeon
;
Kim, Mi Ran
;
Choi, Laee
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1193-1212
Persistent link: https://www.econbiz.de/10014483819
Saved in:
17
Revolutionizing customer service and experience : the impact of artificial intelligence
Rana, Richa
;
Hatibaruah, Pratibha Das
- In:
Leveraging AI and emotional intelligence in …
,
(pp. 253-275)
.
2024
Persistent link: https://www.econbiz.de/10014465952
Saved in:
18
Deriving value from branded mobile apps : exploring the role of brand satisfaction, age, and value-in-use subdimensions
Santos, Susana
;
Gonc̦alves, Helena Martins
;
Mendes, Rita
; …
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 610-627
Persistent link: https://www.econbiz.de/10014467622
Saved in:
19
Welfare effects of personalized rankings
Donnelly, Robert
;
Kanodia, Ayush
;
Morozov, Ilya
- In:
Marketing science
43
(
2024
)
1
,
pp. 92-113
Persistent link: https://www.econbiz.de/10014470126
Saved in:
20
Young consumers' perceptions of AI-powered in-car personalized services in a growing market for smart cars
Mathai, Jastina
- In:
Journal of promotion management : innovations in …
30
(
2024
)
1
,
pp. 110-128
Persistent link: https://www.econbiz.de/10014447587
Saved in:
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