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person:"Zielke, Stephan"
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Zielke, Stephan
Silberer, Günter
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Marketing : ZFP ; journal of research and management
1
Marketing : journal of research and management
1
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ECONIS (ZBW)
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How do price perceptions of different brand types affect shopping value and store loyalty?
Diallo, Mbaye Fall
;
Coutelle-Brillet, Patricia
; …
- In:
Psychology & marketing
32
(
2015
)
12
,
pp. 1133-1147
Persistent link: https://www.econbiz.de/10011411890
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2
Self-service and traditional check-outs in a retail setting : an analysis of perceptual differences and satisfaction drivers
Zielke, Stephan
;
Lietke, Britta
;
Toporowski, Waldemar
; …
- In:
Marketing : journal of research and management
4
(
2008
)
1
,
pp. 24-37
Persistent link: https://www.econbiz.de/10003709018
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3
Kundengerechte Sortimentsgliederungen am Point of Sale : Ansätze zur Erhebung kognitiver Strukturen als Richtgrößen für Warenplatzierung und Category Management
Zielke, Stephan
- In:
Marketing : ZFP ; journal of research and management
23
(
2001
)
2
,
pp. 100-116
Persistent link: https://www.econbiz.de/10001635677
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