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~isPartOf:"Journal of international consumer marketing"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
2
Product Placement
2
Product placement
2
Advertising effects
1
Comparison
1
Destination management
1
Destination placement
1
Destinationsmanagement
1
Holiday behaviour
1
Regulation
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Regulierung
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South Korea
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Students
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Studierende
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Südkorea
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Tourism marketing
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Tourismusmarketing
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USA
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United States
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Urlaubsverhalten
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Vergleich
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Werbewirkung
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destination familiarity
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product placement
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transportation theory
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visual fluency
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Childs, Michelle
1
Jung, Eunkyeong
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Kim, Kyongseok
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King, Karen Whitehill
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Lee, Mina
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Journal of international consumer marketing
International journal of advertising : the quarterly review of marketing communications
18
Journal of promotion management : JPM
15
International journal of advertising : the review of marketing communications
9
Journal of business research : JBR
9
Journal of advertising : official publication of the American Academy of Advertising
7
Journal of marketing communications
5
European journal of marketing : EJM
4
Journal of consumer behaviour : an international research review
4
Journal of promotion management : innovations in planning and applied research
4
The journal of brand management : an international journal
4
The journal of product & brand management
4
Journal of current issues and research in advertising
3
Psychology & marketing
3
Business horizons
2
International journal of internet marketing and advertising : IJIMA
2
Journal of current issues and research in advertising : JCIRA
2
Journal of electronic commerce research : JECR
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of media business studies
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Marketing intelligence & planning
2
Marketing letters : a journal of research in marketing
2
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
1
Australasian marketing journal
1
Cogent business & management
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
Enhancing knowledge development in marketing ; Vol. 21
1
Health marketing quarterly
1
International journal of arts management
1
International journal of e-business research : IJEBR ; an official publication of the Information Resources Management Association
1
International journal of emerging markets
1
International journal of management & transformation : ... annual edition
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
Journal of Asia Business Studies
1
Journal of Indian business research
1
Journal of Trade Science
1
Journal of advertising research
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
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Destination as product placement : an advertising strategy to impact beliefs and behavioral intentions
Jung, Eunkyeong
;
Childs, Michelle
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 178-193
Persistent link: https://www.econbiz.de/10012259374
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2
Audience responses to product placement and its regulations : focusing on regulatory conditions in the United States and Korea
Lee, Mina
;
Kim, Kyongseok
;
King, Karen Whitehill
- In:
Journal of international consumer marketing
24
(
2012
)
4
,
pp. 275-290
Persistent link: https://www.econbiz.de/10009717325
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