//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Marketing für Innovationen : wie innovative Unternehmen die Bedürfnisse ihrer Kunden erfüllen"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Stremersch, Stefan"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Produktentstehung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
New product development
3
Produktentwicklung
3
Arzneimittel
1
Arzneimittelrecht
1
Finance
1
Financial projections
1
Innovation
1
Innovation diffusion
1
Innovation management
1
Innovation project selection decisions
1
Innovationsdiffusion
1
Innovationsmanagement
1
International market segmentation
1
International marketing
1
Internationale Marktsegmentierung
1
Internationales Marketing
1
Marketing-accounting interface
1
Marketing-finance interface
1
Markov chain
1
Markov-Kette
1
Pharmaceutical law
1
Pharmaceuticals
1
Preismanagement
1
Pricing strategy
1
Project finance
1
Project management
1
Projektfinanzierung
1
Projektmanagement
1
Scenario presentation
1
Time
1
Welt
1
World
1
Zeit
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Stremersch, Stefan
Avagyan, Vardan
2
Baaken, Thomas
2
Croux, Christophe
2
Homburg, Christian
2
Steenkamp, Jan-Benedict E. M.
2
Alavi, Sascha
1
Aribarg, Anocha
1
Ariely, Dan
1
Arts, Joep W. C.
1
Arunachalam S
1
Atakan, S. Sinem
1
Bagozzi, Richard P.
1
Baier, Daniel
1
Banerjee, Sumitro
1
Bobiatynski, Eduard
1
Broeckhuizen, Thijs L. J.
1
Camacho, Nuno
1
Carbonell, Pilar
1
Chandrasekaran, Deepa
1
Chattopadhyay, Amitava
1
Chaudhuri, Malika
1
Chou, Ting-Jui
1
Cohen-Vernik, Dinah
1
Cui, Anna Shaojie
1
Dekimpe, Marnik G.
1
Deleersnyder, Barbara
1
Deng, Qian
1
Eliashberg, Jehoshua
1
Esteban-Bravo, Mercedes
1
Ewijk, Bernadette J. van
1
Foucart, Renaud
1
Foutz, Natasha Zhang
1
Frambach, Rudolf T.
1
Fruchter, Gila E.
1
Gehrmann, Uwe
1
Geuens, Maggie
1
Gijsbrechts, Els
1
Goldenberg, Jacob
1
Gupta, Shaphali
1
more ...
less ...
Published in...
All
Marketing für Innovationen : wie innovative Unternehmen die Bedürfnisse ihrer Kunden erfüllen
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
ERIM report series research in management
2
Handbook of research on new product development
1
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
1
Journal of marketing
1
Marketing letters : a journal of research in marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Financial projections in innovation selection : the role of scenario presentation, expertise, and risk
Avagyan, Vardan
;
Camacho, Nuno
;
Van der Stede, Wim A.
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 907-926
Persistent link: https://www.econbiz.de/10013399661
Saved in:
2
Dynamics in the international market segmentation of new product growth
Lemmens, Aurélie
;
Croux, Christophe
;
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 81-92
Persistent link: https://www.econbiz.de/10009554310
Saved in:
3
The global entry of new pharmaceuticals : a joint investigation of launch window and price
Verniers, Isabel
;
Stremersch, Stefan
;
Croux, Christophe
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
4
,
pp. 295-308
Persistent link: https://www.econbiz.de/10009406672
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->