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isPartOf:"Journal of marketing research : JMR"
~type_genre:"Aufsatz in Zeitschrift"
~isPartOf:"International journal of production economics"
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Product management
12
Produktmanagement
12
Theorie
5
Theory
5
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4
Mass customization
4
Portfolio selection
3
Portfolio-Management
3
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Harkonen, Janne
2
Seifert, Ralf W.
2
Tancrez, Jean-Sébastien
2
Biçer, Işık
1
Chung, Jaihak
1
Foubert, Bram
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Gijsbrechts, Els
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Haapasalo, Harri
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Haapsalo, Harri
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1
Shahmarichatghieh, Marzieh
1
Shao, Xiao-Feng
1
Stadtherr, Frank
1
Tolonen, Arto
1
Wedel, Michel
1
Wong, Hartanto
1
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1
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Journal of marketing research : JMR
International journal of production economics
International journal of technology management : IJTM
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
Harvard business review : HBR
11
International journal of product lifecycle management : IJPLM
10
Harvard-Business-Manager : das Wissen der Besten
9
International journal of manufacturing technology and management
9
Journal of business research : JBR
8
Journal of economics & management strategy : JEMS
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
The journal of product innovation management : an international publication of the Product Development & Management Association
8
International journal of production research
7
Strategic management journal
7
European journal of marketing : EJM
6
International journal of product development : IJPD
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of business strategy
6
Journal of marketing
6
Journal of the Academy of Marketing Science
6
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
6
The journal of product & brand management
6
IEEE transactions on engineering management : EM
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
5
Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWF ; Organ des VDI-Kompetenzfeldes Informationstechnik (VDI-KfIT)
5
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
4
International journal of automotive technology and management : IJATM
4
International journal of industrial organization
4
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
4
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal of strategic marketing
4
Manufacturing & service operations management : M & SOM
4
The American economic review
4
Tourism management : research, policies, practice
4
American economic journal : a journal of the American Economic Association
3
Computers in industry : an international journal
3
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
3
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
3
Journal of business economics : JBE
3
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ECONIS (ZBW)
12
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1
Extending target costing to include targets for R&D costs and production investments for a modular product portfolio : a case study
Stadtherr, Frank
;
Wouters, Marc
- In:
International journal of production economics
231
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012415038
Saved in:
2
What is the right production strategy for horizontally differentiated product : standardization or mass customization?
Shao, Xiao-Feng
- In:
International journal of production economics
223
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012233279
Saved in:
3
Dynamic product portfolio management with life cycle considerations
Seifert, Ralf W.
;
Tancrez, Jean-Sébastien
;
Biçer, Işık
- In:
International journal of production economics
171
(
2016
),
pp. 71-83
Persistent link: https://www.econbiz.de/10011437242
Saved in:
4
Product portfolio management : targets and key performance indicators for product portfolio renewal over life cycle
Tolonen, Arto
;
Shahmarichatghieh, Marzieh
;
Harkonen, Janne
- In:
International journal of production economics
170
(
2015
),
pp. 468-477
Persistent link: https://www.econbiz.de/10011421995
Saved in:
5
Productisation : a review and research agenda
Harkonen, Janne
;
Haapasalo, Harri
;
Hanninen, Kai
- In:
International journal of production economics
164
(
2015
),
pp. 65-82
Persistent link: https://www.econbiz.de/10011289821
Saved in:
6
On the evaluation of product customization strategies in a vertically differentiated market
Wong, Hartanto
;
Lesmono, Dharma
- In:
International journal of production economics
144
(
2013
)
1
,
pp. 105-117
Persistent link: https://www.econbiz.de/10009770128
Saved in:
7
A general consumer preference model for experience products : application to internet recommendation services
Chung, Jaihak
;
Rao, Vithala R.
- In:
Journal of marketing research : JMR
49
(
2012
)
3
,
pp. 289-305
Persistent link: https://www.econbiz.de/10009563680
Saved in:
8
Aligning supply chain portfolios with product portfolios
Langenberg, Kerstin U.
;
Seifert, Ralf W.
;
Tancrez, …
- In:
International journal of production economics
135
(
2011
)
1
,
pp. 500-513
Persistent link: https://www.econbiz.de/10009388888
Saved in:
9
The "right" consumers for better concepts : identifying consumers high in emergent nature to develop new product concepts
Hoffman, Donna L.
;
Kopalle, Praveen K.
;
Novak, Thomas P.
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 854-865
Persistent link: https://www.econbiz.de/10008666404
Saved in:
10
The effectiveness of customized promotions in online and offline stores
Zhang, Jie
;
Wedel, Michel
- In:
Journal of marketing research : JMR
46
(
2009
)
2
,
pp. 190-206
Persistent link: https://www.econbiz.de/10003827936
Saved in:
11
Customer driven production planning
Jodlbauer, H.
- In:
International journal of production economics
111
(
2008
)
2
,
pp. 793-801
Persistent link: https://www.econbiz.de/10003727847
Saved in:
12
Shopper response to bundle promotions for packaged goods
Foubert, Bram
;
Gijsbrechts, Els
- In:
Journal of marketing research : JMR
44
(
2007
)
4
,
pp. 647-662
Persistent link: https://www.econbiz.de/10003569747
Saved in:
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