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~subject:"Product testing"
~person:"Raghunathan, Srinivasan"
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Product testing
Einzelhandel
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Raghunathan, Srinivasan
Chevalier, Judith A.
5
Dover, Yaniv
5
Mayzlin, Dina
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3
Fritz, Wolfgang
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Hildenbrand, Andreas
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Online product reviews : is a finer-grained rating scheme superior to a coarser one?
Tunc, Murat M.
;
Cavusoglu, Huseyin
;
Raghunathan, Srinivasan
- In:
MIS quarterly
45
(
2021
)
4
,
pp. 2193-2234
Persistent link: https://www.econbiz.de/10012815067
Saved in:
2
Online product reviews : implications for retailers and competing manufacturers
Kwark, Young
;
Chen, Jianqing
;
Raghunathan, Srinivasan
- In:
Information systems research : ISR
25
(
2014
)
1
,
pp. 93-110
Persistent link: https://www.econbiz.de/10010355238
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