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subject:"Beziehungsmarketing"
~person:"Lux, Heinz-Günter"
~person:"Fargnoli, Mario"
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Beziehungsmarketing
Bundling strategy
5
Leistungsbündel
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Produktentwicklung
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Lux, Heinz-Günter
Fargnoli, Mario
Kowalkowski, Christian
6
Kleinaltenkamp, Michael
4
Kohtamäki, Marko
4
Nippa, Michael
4
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
International journal of services and operations management : IJSOM
1
Total quality management & business excellence
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ECONIS (ZBW)
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Integrating QFD for product-service systems with the Kano model and fuzzy AHP
Haber, Nicolas
;
Fargnoli, Mario
;
Sakao, Tomohiko
- In:
Total quality management & business excellence
31
(
2020
)
9
,
pp. 929-954
Persistent link: https://www.econbiz.de/10012256673
Saved in:
2
The management of customer requirements in a product-service system context : a case study in the medical equipment sector
Haber, Nicolas
;
Fargnoli, Mario
- In:
International journal of services and operations …
37
(
2020
)
2
,
pp. 145-169
Persistent link: https://www.econbiz.de/10012521742
Saved in:
3
Management von Value-Added Services in der Spezialchemie
Lux, Heinz-Günter
;
Kühlborn, Sven
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 585-601)
.
2012
Persistent link: https://www.econbiz.de/10009316682
Saved in:
4
Management von Value-Added-Services in der Spezialchemie
Lux, Heinz-Günter
;
Kühlborn, Sven
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 599-615)
.
2008
Persistent link: https://www.econbiz.de/10003745047
Saved in:
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