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~type_genre:"Aufsatz im Buch"
~isPartOf:"Communicating corporate social responsibility : perspectives and practice"
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Communicating corporate social responsibility : perspectives and practice
Public Relations : ein Handbuch
52
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Handbuch Unternehmenskommunikation
40
The global public relations handbook : theory, research, and practice
38
Exploring public relations
30
New media and public relations
23
The handbook of crisis communication
23
Public Relations
22
Nonprofit-PR
20
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
19
Pathways to public relations : histories of practice and profession
18
Public relations case studies : Fallbeispiele aus der Praxis
18
Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008]
17
Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
17
The Routledge handbook of strategic communication
16
The practice of public relations
16
Allmächtige PR, ohnmächtige PR : die doppelte Vertrauenskrise der PR
15
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
15
Culture and public relations : links and implications
14
Krisen-PR : Krisen erkennen, meistern und vorbeugen - ein Handbuch von Profis für Profis
14
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
14
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
14
The moral compass of public relations
14
HR-PR : Personalarbeit und Public Relations ; erfolgreiche Strategien und Praxisbeispiele
13
PR-Beratung : theoretische Konzepte und empirische Befunde
13
Sport public relations and communication
13
The global foundations of public relations : humanism, China and the West
13
Tradition kommunizieren : das Handbuch der Heritage Communication ; wie Unternehmen ihre Wurzeln und Werte professionell vermitteln
13
Crisis communication : practical PR strategies for reputation management and company survival
12
Die Pressemitteilung
12
Handbuch Verbandskommunikation
12
PR-Kampagnen
12
Praxishandbuch Public Relations : mehr Erfolg für Kommunikationsexperten
12
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
12
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
11
Strategische Kommunikationsplanung
11
Corporate transparency : wie Unternehmen im Glashaus-Zeitalter Wettbewerbsvorteile erzielen
10
Public relations metrics : research and evaluation
10
Strategic public relations management : statics
10
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Sceptical employees as CSR ambassadors in times of financial unvertainty
Theofilou, Anastasios
;
Watson, Tom
- In:
Communicating corporate social responsibility : …
,
(pp. 355-382)
.
2014
Persistent link: https://www.econbiz.de/10010346507
Saved in:
2
Corporate social responsibility communication from the Vedantic, Dharmic and Karmic perspectives
Muniapan, Balakrishnan
;
Raj, Sony Jalarajan
- In:
Communicating corporate social responsibility : …
,
(pp. 337-354)
.
2014
Persistent link: https://www.econbiz.de/10010346511
Saved in:
3
CSR online communication : the metaphorical dimension of CSR discourse in the food industry
Bielenia-Grajewska, Magdalena
;
Schoeneborn, Dennis
- In:
Communicating corporate social responsibility : …
,
(pp. 311-333)
.
2014
Persistent link: https://www.econbiz.de/10010346513
Saved in:
4
Twitter and its usage for dialogic stakeholder communication by MNCs and NGOs
Inauen, Sarah
;
Schoeneborn, Dennis
- In:
Communicating corporate social responsibility : …
,
(pp. 283-310)
.
2014
Persistent link: https://www.econbiz.de/10010346515
Saved in:
5
The responsibilities of social networking companies : applying political CSR theory to Google, Facebook and Twitter
Bauer, Theresa
- In:
Communicating corporate social responsibility : …
,
(pp. 259-282)
.
2014
Persistent link: https://www.econbiz.de/10010346523
Saved in:
6
A model for evaluating corporate environmental communication
Frederiksson, Magnus
;
Olsson, Eva-Karin
- In:
Communicating corporate social responsibility : …
,
(pp. 111-130)
.
2014
Persistent link: https://www.econbiz.de/10010346540
Saved in:
7
Correlating leadership style, communication strategy and management fashion : an approach to describing the drivers and settings of CSR institutionalization
Rademacher, Lars
;
Remus, Nadine
- In:
Communicating corporate social responsibility : …
,
(pp. 81-110)
.
2014
Persistent link: https://www.econbiz.de/10010346541
Saved in:
8
Corporate social responsibility communication : towards a phase model of strategic planning
Walter, Bernd Lorenz
- In:
Communicating corporate social responsibility : …
,
(pp. 59-79)
.
2014
Persistent link: https://www.econbiz.de/10010346544
Saved in:
9
Communicating, connecting and development social capital for organisations and their communities : benefits for socially responsive organisations
Chia, Joy
- In:
Communicating corporate social responsibility : …
,
(pp. 41-58)
.
2014
Persistent link: https://www.econbiz.de/10010346546
Saved in:
10
Four aces : bringing communication perspectives to corporate social responsibility
Ihlen, Øyvind
;
May, Steve
;
Bartlett, Jennifer L.
- In:
Communicating corporate social responsibility : …
,
(pp. 25-39)
.
2014
Persistent link: https://www.econbiz.de/10010346548
Saved in:
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