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Search: subject_exact:"Qualitative Methode"
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Qualitative Methode
8
Qualitative method
8
International marketing
4
Internationales Marketing
4
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2
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2
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1
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Slater, Stephanie
3
Andriopoulos, Constantine
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Bourlakis, Michael
1
Brecic, Ružica
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Filipovic, Jelena
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Gorton, Matthew
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Gotsi, Manto
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Jraisat, Luai
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Ognjanov, Galjina
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Poulis, Efthimios
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Poulis, Konstantinos
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International marketing review
Qualitative research in organizations and management : an international journal
58
Organizational research methods : ORM
57
Qualitative market research : an international journal
49
Journal of business research : JBR
48
Journal of management inquiry
38
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Qualitative Marktforschung : Konzepte - Methoden - Analysen
29
Rethinking the case study in international business and management research
17
Industrial marketing management : the international journal for industrial and high-tech firms
16
The real life guide to accounting research : a behind the scenes view of using qualitative research methods
16
Journal of career development
14
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
14
Strategic Organization
13
Technological forecasting & social change : an international journal
13
Young consumers : insight and ideas for responsible marketers
13
Human resource development review
11
Journal of health organization and management
10
Qualitative research in accounting & management : QRAM
10
SpringerLink / Bücher
10
Strategic organization
10
European journal of operational research : EJOR
9
European management journal
9
Health care management review : HCM review
9
International journal of contemporary hospitality management
9
Journal of applied behavioral science
9
Discussion paper series / IZA
8
Handbook of qualitative research methods on human resource management : innovative techniques
8
Information systems and e-business management : ISeB
8
International journal of market research : JMRS ; the journal of the Market Research Society
8
Journal of business venturing
8
Journal of management & organization : JMO
8
Journal of management studies : JMS
8
Journal of sport management : the official journal of the North American Society of Sport Management
8
Lehrbuch
8
Research
8
Sport management review
8
International journal of market research
7
Journal of family business strategy
7
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
7
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ECONIS (ZBW)
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1
Exploring the landscape of qualitative research in international marketing : two decades of IMR
Andriopoulos, Constantine
;
Slater, Stephanie
- In:
International marketing review
30
(
2013
)
4
,
pp. 384-412
Persistent link: https://www.econbiz.de/10009774273
Saved in:
2
The influence of intra-national cultural heterogeneity on product standardisation and adaptation : a qualitative study
Poulis, Konstantinos
;
Poulis, Efthimios
- In:
International marketing review
30
(
2013
)
4
,
pp. 357-383
Persistent link: https://www.econbiz.de/10009774275
Saved in:
3
Drivers of information sharing and export performance in the Jordanian agri-food export supply chain : a qualitative study
Jraisat, Luai
;
Gotsi, Manto
;
Bourlakis, Michael
- In:
International marketing review
30
(
2013
)
4
,
pp. 323-356
Persistent link: https://www.econbiz.de/10009774276
Saved in:
4
A qualitative approach to understanding brand image in an international context : insights from Croatia and Serbia
Brecic, Ružica
;
Filipovic, Jelena
;
Gorton, Matthew
; …
- In:
International marketing review
30
(
2013
)
4
,
pp. 275-296
Persistent link: https://www.econbiz.de/10009774278
Saved in:
5
Guest editorial: Emerging perspectives in qualitative research in international marketing
Slater, Stephanie
;
Andriopoulos, Constantine
- In:
International marketing review
30
(
2013
)
4
,
pp. 272-274
Persistent link: https://www.econbiz.de/10009774281
Saved in:
6
Emerging perspectives in qualitative research in international marketing
Slater, Stephanie
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009774283
Saved in:
7
Comparative thick description : articulating similarities and differences in local consumer experience
Usunier, Jean-Claude
;
Sbizzera, Stéphane
- In:
International marketing review
30
(
2013
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10009730549
Saved in:
8
The cross-cultural appropriateness of survey-based value(s) research : a review of methodological issues and suggestion of alternative methodology
Watkins, Leah
- In:
International marketing review
27
(
2010
)
6
,
pp. 694-716
Persistent link: https://www.econbiz.de/10008778769
Saved in:
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