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Rauchen
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Can corrective ad statements based on US v. Philip Morris USA Inc. affect consumer beliefs about smoking?
Tangari, Andrea Heintz
;
Kees, Jeremy
;
Andrews, J. Craig
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
29
(
2010
)
2
,
pp. 153-169
Persistent link: https://www.econbiz.de/10008759869
Saved in:
2
A case study on the tobacco industry, social responsibility and regulation
Shaw, Julia J. A.
- In:
A handbook of corporate governance and social responsibility
,
(pp. 665-681)
.
2010
Persistent link: https://www.econbiz.de/10003948709
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