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~person:"Foscht, Thomas"
~person:"Herrmann, Andreas"
~subject:"Kfz-Markt"
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Kfz-Markt
Beziehungsmarketing
70
Relationship marketing
70
Theorie
31
Theory
31
Consumer behaviour
29
Konsumentenverhalten
29
Deutschland
28
Germany
28
Beschaffung
9
Procurement
9
Product management
9
Produktmanagement
9
Verbraucherverhalten
9
Market research
8
Marktforschung
8
Product quality
7
Produktqualität
7
Financial services
5
Finanzdienstleistung
5
Automotive market
4
Bank marketing
4
Bankmarketing
4
Brand management
4
Customer satisfaction
4
Dienstleistungsqualität
4
E-commerce
4
Electronic Commerce
4
Kundenbindung
4
Kundenzufriedenheit
4
Markenführung
4
Marketing management
4
Marketingmanagement
4
Quality management
4
Qualitätsmanagement
4
Service quality
4
Automotive industry
3
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German
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Foscht, Thomas
Herrmann, Andreas
Huber, Frank
5
Bauer, Hans H.
3
Cornelsen, Jens
3
Johnson, Michael D.
3
Betz, Jürgen
2
Krafft, Manfred
2
Mallad, Heike
2
Meinig, Wolfgang
2
Arumugam, Thangaraja
1
Aruna, Dr. R.
1
Auh, Seigyoung
1
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1
Dahlhoff, Hans-Dieter
1
Donkers, Bas
1
Dudenhöffer, Ferdinand
1
Fan, Cheong Khai
1
Ghazali, Ezlika
1
Gonçalves Filho, Cid
1
Gustafsson, Anders
1
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Hennig-Thurau, Thorsten
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Mathisen, Terje Andreas
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Monteiro, Plínio Rafael Reis
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Mutum, Dilip
1
Odekerken-Schröder, Gaby
1
Pedersen, Hassa
1
Rajagopal
1
Ramganathan, Maharishi
1
Silva, Christiane Rocha e
1
Staat, Matthias
1
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Weißenberger, Barbara E.
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
1
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ECONIS (ZBW)
4
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1
Preisfairness als Schlüssel zur Kundenzufriedenheit
Herrmann, Andreas
;
Huber, Frank
;
Wricke, Martin
- In:
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
,
(pp. 235-257)
.
2001
Persistent link: https://www.econbiz.de/10001638501
Saved in:
2
From value-orientated quality improvement to customer satisfaction : a case study for passenger cars
Herrmann, Andreas
- In:
Customer retention in the automotive industry : …
,
(pp. 93-115)
.
1997
Persistent link: https://www.econbiz.de/10001299164
Saved in:
3
Customer retention in the automotive industry : quality, satisfaction and loyalty
Johnson, Michael D.
(
ed.
);
Herrmann, Andreas
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000640799
Saved in:
4
Die Bestimmungsgrößen der Markentreue beim Pkw-Kauf : Ergebnisse einer empirischen Untersuchung
Bauer, Hans H.
- In:
Automobilmarktforschung : Nutzenorientierung von …
,
(pp. 119-132)
.
1996
Persistent link: https://www.econbiz.de/10001293677
Saved in:
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