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~subject:"Dienstleistungsmanagement"
~subject:"Coronavirus"
~person:"Burton, Scot"
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Burton, Scot
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Journal of advertising
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The journal of consumer marketing
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ECONIS (ZBW)
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How restaurant protective ad messaging can increase patronage intentions during the COVID-19 pandemic : conditional serial mediation and COVID-19 consumer concern
Rybak, Garrett
;
Johnson, Alicia M.
;
Burton, Scot
- In:
Journal of advertising
52
(
2023
)
1
,
pp. 145-156
Persistent link: https://www.econbiz.de/10014233780
Saved in:
2
Battling the bulge : menu board calorie legislation and its potential impact on meal repurchase intentions
Bates, Kenneth
;
Burton, Scot
;
Huggins, Kyle
;
Howlett, …
- In:
The journal of consumer marketing
28
(
2011
)
2
,
pp. 104-113
Persistent link: https://www.econbiz.de/10009162025
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