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person:"Haase, Michaela"
~person:"Gummesson, Evert"
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Search: subject_exact:"S-d logic"
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Service-Dominant Logic
6
Service-dominant logic
6
Dienstleistungsmarketing
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Marketing theory
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2
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Spain
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Haase, Michaela
Gummesson, Evert
Vargo, Stephen L.
49
Lusch, Robert F.
36
Edvardsson, Bo
18
Akaka, Melissa Archpru
13
Barile, Sergio
9
Ng, Irene
9
Polese, Francesco
9
Grönroos, Christian
8
Koskela-Huotari, Kaisa
8
Löbler, Helge
8
Mele, Cristina
8
Tronvoll, Bård
8
Brodie, Roderick J.
7
Hughes, Tim
7
Saviano, Marialuisa
7
Drengner, Jan
6
Hollebeek, Linda D.
6
Skålén, Per
6
Woratschek, Herbert
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Böhmann, Tilo
5
Frow, Pennie
5
Helkkula, Anu
5
Hilton, Toni
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Horbel, Chris
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Osborne, Stephen P.
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Arnould, Eric J.
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Barrutia, José M.
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Colurcio, Maria
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Dahl, Andrew J.
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Hunt, Shelby D.
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Jonas, Julia M.
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Karpen, Ingo O.
4
Kohtamäki, Marko
4
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Die Betriebswirtschaft : DBW
1
International journal of quality and service sciences
1
Journal of service management
1
Journal of the Academy of Marketing Science
1
Marketing : ZFP ; journal of research and management
1
The TQM journal : the international review of organizational improvement
1
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ECONIS (ZBW)
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1
Co-patenting, co-ownership, and co-ideation as drivers for university business innovation : the case of public universities in Spain
Quero, María José
;
Díaz-Méndez, Montserrat
; …
- In:
The TQM journal : the international review of …
34
(
2022
)
7
,
pp. 115-133
Persistent link: https://www.econbiz.de/10013537704
Saved in:
2
S-D logic as an example of non-cumulative scientific progress in the marketing discipline
Haase, Michaela
;
Kleinaltenkamp, Michael
- In:
Die Betriebswirtschaft : DBW
73
(
2013
)
2
,
pp. 95-112
Persistent link: https://www.econbiz.de/10009727067
Saved in:
3
Value co-creation and university teaching quality : consequences for the European Higher Education Area (EHEA)
Díaz-Méndez, Mantserrat
;
Gummesson, Evert
- In:
Journal of service management
23
(
2012
)
4
,
pp. 571-592
Persistent link: https://www.econbiz.de/10009619533
Saved in:
4
Service-dominant logic for marketing : Konsequenzen des Sichtweisenwechsels in der Marketingtheorie für die Marketingethik
Haase, Michaela
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
2
,
pp. 98-110
Persistent link: https://www.econbiz.de/10009161452
Saved in:
5
Transitioning from service management to service-dominant logic : observations and recommendations
Gummesson, Evert
;
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
International journal of quality and service sciences
2
(
2010
)
1
,
pp. 8-22
Persistent link: https://www.econbiz.de/10003969017
Saved in:
6
Extending the service-dominant logic : from customer centricity to balanced centricity
Gummesson, Evert
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 15-17
Persistent link: https://www.econbiz.de/10003679860
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