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person:"Krafft, Manfred"
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Krafft, Manfred
Marshall, Greg W.
21
Agnihotri, Raj
20
Ahearne, Michael
18
Alavi, Sascha
16
Johnson, Jeff S.
16
Lee, Nick
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Schmitz, Christian
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Lane, Nikala
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Homburg, Christian
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Moncrief, William C.
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Rapp, Adam
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Sharma, Arun
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Sinha, Prabhakant
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Führung von Vertriebsorganisationen : Strategie - Koordination - Umsetzung
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European journal of marketing
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Kundenmanagement & Electronic Commerce
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ECONIS (ZBW)
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When and how information and communication technology orientation affects salespeople's role stress : the interplay of salesperson characteristics and environmental complexity
Kramer, Victoria
;
Krafft, Manfred
- In:
European journal of marketing
57
(
2023
)
3
,
pp. 659-682
Persistent link: https://www.econbiz.de/10014225994
Saved in:
2
Koordinierter Einsatz von Direktmarketing und Verkaufsaußendienst im Business-to-Business-Kontext
Fredebeul-Krein, Tobias
;
Krafft, Manfred
- In:
Führung von Vertriebsorganisationen : Strategie - …
,
(pp. 317-336)
.
2020
Persistent link: https://www.econbiz.de/10012254011
Saved in:
3
Preissetzungskompetenz im Verkaufsaußendienst : Delegation um jeden Preis?
Krafft, Manfred
;
Hake, Sandra
- In:
Führung von Vertriebsorganisationen : Strategie - …
,
(pp. 527-544)
.
2020
Persistent link: https://www.econbiz.de/10012254085
Saved in:
4
Restrukturierung von Verkaufsgebieten : eine empirische Untersuchung aus der Mitarbeiterperspektive
Heinrich, Arne
-
2017
Persistent link: https://www.econbiz.de/10011647931
Saved in:
5
The role of sales and marketing in market-oriented companies
Goetz, Oliver
;
Hoelter, Ann-Kristin
;
Krafft, Manfred
- In:
The journal of personal selling & sales management : JPSSM
33
(
2013
)
4
,
pp. 353-371
Persistent link: https://www.econbiz.de/10010247631
Saved in:
6
Sales force modeling: State of the field and research agenda
Mantrala, Murali
;
Albers, Sönke
;
Caldieraro, Fabio
; …
- In:
Marketing Letters
21
(
2010
)
3
,
pp. 255-272
Persistent link: https://www.econbiz.de/10008526561
Saved in:
7
Delegation von Preiskompetenz an Verkaufsaußendienstmitarbeiter
Schmidt, Simone
;
Krafft, Manfred
- In:
Pricing-Forschung in Deutschland
,
(pp. 17-28)
.
2005
Persistent link: https://www.econbiz.de/10003272482
Saved in:
8
Delegating pricing authority to the sales force: why less may be more
Joseph, Kissan
;
Krafft, Manfred
-
2002
Persistent link: https://www.econbiz.de/10001668586
Saved in:
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