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subject:"Marketing management"
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Marketing management
Fast moving consumer goods
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Schnelldrehende Konsumgüter
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Consumer behaviour
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Lieferantenmanagement
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Deutschland
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FMCG
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Fertigungsprogramm
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Master production schedule
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Faßnacht, Martin
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Jensen, Ove
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Schmutzler, Alexander René
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FMCG marketing and sales : organizing trade marketing, category management, and shopper marketing
Schmutzler, Alexander René
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2015
Persistent link: https://www.econbiz.de/10011576864
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