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isPartOf:"Business-Plan Guide : Grundlagen - Anschauungsbeispiele - Vorgehensmodell"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"emerging market"
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Business-Plan Guide : Grundlagen - Anschauungsbeispiele - Vorgehensmodell
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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McDonald's and KFC in China : competitors or companions?
Shen, Qiaowei
;
Xiao, Ping
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
2
,
pp. 287-307
Persistent link: https://www.econbiz.de/10010358773
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