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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Market segmentation
9
Marktsegmentierung
9
Consumer behaviour
5
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3
Lifestyle
3
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3
Marketingmanagement
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Bruwer, Johan
2
McCarthy, Breda
2
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Chen, Tingzhen
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Guo, Shu
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Haverila, Matti J.
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Herbst, Frikkie
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Hewege, Chandana
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Jebarajakirthy, Charles
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Jung, Jihye
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Jung, Kwon
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Liu, Hong Bo
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Liu, Weiyan
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Lobo, Antonio C.
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Roediger, Brigitte
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Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
31
NBER working paper series
24
Tourism management : research, policies, practice
23
Journal of travel and tourism marketing
20
Journal of strategic marketing
19
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
19
SpringerLink / Bücher
19
Working paper / National Bureau of Economic Research, Inc.
19
Discussion paper / Centre for Economic Policy Research
18
Journal of business research : JBR
17
Marketing intelligence & planning
17
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Journal of targeting, measurement and analysis for marketing
15
Journal of vacation marketing : an international journal
15
Tourism analysis : an interdisciplinary tourism & hospitality journal
15
European journal of operational research : EJOR
14
Journal of revenue and pricing management
14
NBER Working Paper
14
Tourism economics : the business and finance of tourism and recreation
13
CESifo working papers
12
Gabler Edition Wissenschaft
12
European journal of marketing : EJM
11
International journal of contemporary hospitality management
11
International journal of hospitality management
11
Journal of banking & finance
11
Segmentation in social marketing : process, methods and application
11
The journal of consumer marketing
11
Discussion papers / CEPR
10
Faculty & research / Insead : working paper series
10
International journal of industrial organization
10
International journal of retail & distribution management
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of international financial markets, institutions & money
10
Journal of marketing management : MM
10
The international review of retail, distribution and consumer research
10
Discussion paper / Tinbergen Institute
9
Jahrbuch der Absatz- und Verbrauchsforschung
9
Journal of financial economics
9
Journal of food products marketing
9
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1
Sustainable lifestyles, eating out habits and the green gap : a study of food waste segments
Liu, Hongbo
;
McCarthy, Breda
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
4
,
pp. 920-943
Persistent link: https://www.econbiz.de/10014285920
Saved in:
2
Lifestyle segmentation of older Koreans : a longitudinal comparison of segments and life satisfaction
Jung, Kwon
;
Jung, Jihye
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
1
,
pp. 3-30
Persistent link: https://www.econbiz.de/10012798102
Saved in:
3
Domain-specific market segmentation : a wine-related lifestyle (WRL) approach
Bruwer, Johan
;
Roediger, Brigitte
;
Herbst, Frikkie
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 4-26
Persistent link: https://www.econbiz.de/10011613289
Saved in:
4
Market segmentation and pricing strategies based on product platform
Su, Qin
;
Liu, Weiyan
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011613346
Saved in:
5
Marketing implications from a behaviourism perspective of consumption dynamics and socio-demographics of wine consumers
Bruwer, Johan
;
McCutcheon, Emily
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
3
,
pp. 519-537
Persistent link: https://www.econbiz.de/10011739459
Saved in:
6
The Chinese wine market : a market segmentation study
Liu, Hong Bo
;
McCarthy, Breda
;
Chen, Tingzhen
;
Guo, Shu
; …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 450-471
Persistent link: https://www.econbiz.de/10010384985
Saved in:
7
Investigating determinants of youth's intentions of seeking microcredit in the post-conflict era
Jebarajakirthy, Charles
;
Lobo, Antonio C.
;
Hewege, Chandana
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
6
,
pp. 579-601
Persistent link: https://www.econbiz.de/10010495838
Saved in:
8
Market segmentation in the cell phone market among adolescents and young adults
Haverila, Matti J.
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
3
,
pp. 346-368
Persistent link: https://www.econbiz.de/10009776160
Saved in:
9
Assessing the nomological validity of a cognitive age segmentation of Japanese seniors
Van Auken, Stuart
;
Barry, Thomas E.
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
3
,
pp. 315-328
Persistent link: https://www.econbiz.de/10003883444
Saved in:
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