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subject:"Verkaufspersonal"
~subject:"Sales promotion"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
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Verkaufspersonal
Sales promotion
Salespeople
6
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6
Verkauf
6
Marketing management
5
Marketingmanagement
5
Sales force management
5
Beziehungsmarketing
4
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3
Business-to-business marketing
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CRM
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Buyer-seller sales research
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CABS model
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Industrial marketing management : the international journal for industrial and high-tech firms
76
The journal of personal selling & sales management : JPSSM
58
Journal of personal selling & sales management
46
Journal of business research : JBR
43
The journal of business & industrial marketing
36
Journal of the Academy of Marketing Science
21
Journal of marketing education : JME
17
Journal of marketing
16
Journal of business-to-business marketing
11
Journal of retailing and consumer services
10
European journal of marketing
9
Vision : the journal of business perspective
9
Journal of business ethics : JOBE
8
European journal of marketing : EJM
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Asia Pacific journal of marketing and logistics
6
Journal of retailing
6
SpringerLink / Bücher
6
Business horizons
5
Journal of marketing research : JMR
5
Journal of service research
5
Marketing letters : a journal of research in marketing
5
Bringing technology to market: trends, cases, solutions
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Psychology & marketing
4
Quantitative marketing and economics : QME
4
The Oxford handbook of strategic sales and sales management
4
International journal of logistics : research and applications
3
International journal of retail & distribution management
3
Italian journal of marketing : ITJM
3
Journal of financial services marketing : JFSM
3
Journal of marketing analytics : JMA
3
Journal of promotion management : innovations in planning and applied research
3
Journal of strategic marketing
3
Market : review for marketing theory and practice
3
Marketing : ZFP ; journal of research and management
3
Marketing intelligence & planning
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ECONIS (ZBW)
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1
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
2
Omni-channel research framework in the context of personal selling and sales management : a review and research extensions
Cummins, Shannon
;
Peltier, James
;
Dixon, Andrea
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 2-16
Persistent link: https://www.econbiz.de/10011555492
Saved in:
3
Exploring buyer-seller dyadic perceptions of technology and relationships : implications for Sales 2.0
Rocco, Richard A.
;
Bush, Alan J.
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10011555611
Saved in:
4
The use of social media among business-to-business sales professionals in China : how social media helps create and solidify guanxi relationships between sales professionals and cu...
Niedermeier, Keith E.
;
Wang, Emily
;
Zhang, Xiaohzan
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 33-49
Persistent link: https://www.econbiz.de/10011555619
Saved in:
5
CABS : a conceptual model for context-aware B2B sales applications
Rogers, Beth
;
Clark, Lillian
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 50-66
Persistent link: https://www.econbiz.de/10011555621
Saved in:
6
A review of the interactive marketing literature in the context of personal selling and sales management : a research agenda
Rodriguez, Michael
;
Dixon, Andrea L.
;
Peltier, James
- In:
Journal of research in interactive marketing : …
8
(
2014
)
4
,
pp. 294-308
Persistent link: https://www.econbiz.de/10010433947
Saved in:
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